Vemma News

Vemma Settle with FTC

Press Release | 12/22/2016

For Vemma, there are three key components of the settlement.

First, despite the FTC’s initial allegations, the settlement contains no admission of fault or any finding that Vemma operated unlawfully or as a “pyramid scheme.” From the beginning of the litigation, Vemma – a twelve year old family-owned business – has denied wrongdoing and has strongly contended that it is a customer-driven company with excellent, clinically-studied wellness products.

Second, the settlement does not require Vemma to pay any money. As part of the settlement, Vemma did stipulate to a $238 million dollar damage award. However, the parties expressly agreed that Vemma does not have to pay anything so long as it and CEO BK Boreyko comply with the terms of the settlement.

The question is, why did Vemma agree to such a large award? The answer is simple. First, the FTC did not require the company to pay the fine. But more importantly, while Vemma believes that many of the FTC’s allegations were incorrect, the company agreed to the award in order to settle the lawsuit. Given the financial and emotional cost, along with the significant distraction of continued litigation with the FTC, Vemma wants to focus on rebuilding its business, not proving the FTC was wrong.

Third, and most important, the settlement allows Vemma to continue doing business, as it has for over the past year, providing some of the most unique, ultra-premium liquid wellness products available anywhere.

“This settlement not only brings an end to the litigation,” said BK Boreyko. "It allows Vemma to continue to deliver its products to its customers. Although Vemma did not pay a fine, we paid a huge price to prove the value of our products and the ongoing validity of our business. We are excited about the future and look forward to serving our customers and rebuilding and re-growing our company.”

Vemma Barred from Resuming Full Operations

Npros.com | 9/20/2015

U.S. District Court Judge John Tuchi stated in his ruling that "the evidence before the Court leaves little doubt that the FTC will ultimately succeed on the merits in demonstrating that Vemma is operating a pyramid scheme." He prohibited the company from recruiting new representatives but not from selling products for personal consumption.

The judge appointed a permanent monitor who will oversee Vemma's operations and wil have access to all company records.

Former Top Vemma Distributor Facing Threat of Clawbacks

Npros.com | 9/12/2015

Anthony Powell, a former distributor for Vemma, was singled out in a report by the temporary receiver appointed to oversee the company, which found that 42% of the complaints about Vemma were related to Powell's lead generation business, Global Pro System, which he used to promote his Vemma distributorship.

In prior shutdowns of MLM companies, receivers have initiated clawbacks against high earners. If Vemma is found to be a pyramid scheme at the hearing, Powell may be forced to turn over all of his profits (estimated to be as much as $10 million) from his time with Vemma.

Meanwhile, Vemma founder BK Boreyko, whose assets were frozen by the FTC, asked a federal court to release some of his funds so that he can pay alimony and child support. The filing by Boreyko's lawyers called the FTC's actions an "ambush" and stated that talks with the FTC to release funds for "ordinary and necessary family expenses and obligations" were denied, precipitating the court filing.

Vemma Shut Down by FTC - Assets Frozen

Npros.com | 8/26/2015

Operating an illegal pyramid scheme

Falsely representing that members of the Vemma program ("affiliates") are likely to earn substantial income

Representing that individuals have earned substantial income from participating in the Vemma program and that consumers who become Vemma Affiliates have the ability to earn substantial income, while failing to disclose, or disclose adequately, that Vemma's structure insures that most consumers who become Vemma Affiliates will not earn substantial income; and

Providing the means and instrumentalities for the commission of deceptive acts and practices by furnishing Vemma Affiliates with promotional materials to be used in recruiting new participants that contain false and misleading representations.

An ex-parte application for temporary restraining order with asset freeze and appoint of a receiver was granted, freezing the assets of Vemma, CEO BK Boreyko, Tom Alkazin, and Bethany Alkazin.

Vemma Served with FTC Complaint

Npros.com | 8/25/2015

Vemma, headquarted in Utah and helmed by CEO BK Boreyko, was founded in 2004 and has expanded it's original Vemma product line with products like Verve, their highly successful energy drink.

In May, Vemma received the Better Business Bureau's top rating and is an accredited member of the organization. To attain this status, Vemma had to show that it is committed to making “a good faith effort to resolve any consumer complaints.” Businesses are not required to seek the BBB accreditation, which includes “monitoring for continued compliance and support of BBB services to the public,” according to the organization.

The FTC complaint will not be unsealed until Friday.

Vemma Recognized with Two Videographer Award s

Press Release | 8/13/2015

Vemma’s “Living the Vemma Lifestyle” received an Award of Excellence, the highest Videographer Award recognition possible, for being a project that was “written, produced, shot and edited in an exceptional manner.” The association also awarded Vemma with the Award of Distinction, the second highest Videographer Award recognition possible, for its “2015 Vemma Convention Recap” video because it “exceeded industry standards."

Since their release at Vemma Training Convention in June 2015, the two videos have skyrocketed in views and shares. Vemma Founder & CEO BK Boreyko said the awards are well-deserved.

“Vemma’s videos are unmatched in this industry,” said Boreyko. “We are very proud to support our Affiliates with high-quality marketing materials, such as our videos, to help them share the Vemma message.”

The Videographer Awards received more than 1,300 entries for its annual contest. Less than 13 percent of all entries won the Award of Excellence and less than 14 percent received the Award of Distinction.

To date, Vemma has been recognized with more than 160 awards for its graphic design, communications, video and marketing projects.

Vemma Affiliates Pack Meals for Stop Hunger Now

Press Release | 6/19/2015

The two-hour event, organized by Vemma Nutrition Company, gave the affiliates a chance to dig in and put their hearts into action. More than 300 Affiliates lined long rows of tables, armed with plastic scoops, bags and buckets of rice, soy, vegetables, vitamins and minerals, the key components packed into each six-meal bag of food.

“These meals go to schools. When there’s food in school, kids go to school; girls go to school,” shared Karen Sanders Noe, director of corporate relations for Stop Hunger Now.

Vemma Founder & CEO BK Boreyko rolled up his sleeves and pitched in. He said he wasn’t surprised by the number of people who quickly signed up to help. “This is a visual confirmation of the quality of people who join Vemma,” said BK. “We attract the right people for the right reasons.”

The group achieved its goal of packing 60,000 meals to be shipped to one of 36 developing countries the organization supports. Vemma affiliates Brittany and Hank Harris of Kansas City said they were grateful Vemma organized the volunteer opportunity. “I was so excited to hear about this. I think it should happen at every Vemma Convention,” said Brittany. “This really brings everyone together and that’s huge.”

In all, Vemma raised funds to donate more than 100,000 meals for Stop Hunger Now during its annual campaign, which concluded at its 2015 Vemma Training Convention in Phoenix, Arizona June 11-13. Vemma will continue to accept donations from affiliates to help support children’s causes across the world through the Ben & Dottie Boreyko Foundation. Affiliates can add an amount to their monthly Auto-delivery or one-time orders or simply donate.

Vemma Receives Top BBB Rating

Press Release | 5/21/2015

To attain this status, Vemma had to show that it is committed to making “a good faith effort to resolve any consumer complaints.”

Businesses are not required to seek the BBB accreditation, which includes “monitoring for continued compliance and support of BBB services to the public,” according to the organization.

This rating by the BBB clearly indicates that Vemma is proactively and continually pursuing new ways to ensure our Customers get the answers and assistance they need with any product purchases or experiences with the Vemma affiliate marketing businesses.

“Vemma is all about people helping people and providing a world-class customer service experience. That’s why this recognition is so important to us,” says Vemma Founder & CEO BK Boreyko. “We will always do everything in our power to ensure our Customers and Affiliates have the best experience and service possible with us. Being an accredited business is very important to us and we are grateful for our current A+ rating. We will continue to do everything we can to maintain it.”

Vemma Nutrition Wins 12 MarCom Awards

Press Release | 12/20/2014

Vemma was awarded the following at the 2014 MarCom Awards.

Platinum Award & Category:

“This is Vemma” Home Event Video — Corporate Image

Vemma Action Plan — Manual/Training

Vemma Insider — E-Newsletter

Vemma News Site — Blog

Verve® Billboard — Billboard

Gold Award & Category:

MoJoe™ “Not Your Average Cup of Joe” Video — Marketing Product or Service

How to Get Paid With Vemma — Training

The Vemma Opportunity — Recruitment

MoJoe “Not Your Average Cup of Joe” Video — Video Script

Vemma Renew™ Event with Jenny McCarthy — Special Event

Vemma Renew — Packaging

Vemma News Site — Microsite

“I am extremely impressed with the quality of work that consistently comes from the Marketing and Branding teams. I love to see the teams work together to create such visually appealing design and compelling copy. And to be rewarded for the efforts they put toward helping our Affiliates in the field is so gratifying,” comments VP of Marketing and Branding Mark Patterson.

There were over 6,500 entries from the U.S., Canada and 15 other countries in the 2014 competition. The Platinum Award is presented to those entries judged to be among the most outstanding in the competition. Only approximately 17 percent of entries won a Platinum Award.

Vemma Celebrates 10th Anniversary

Press Release | 11/8/2014

"Ten years is nothing but the first chapter when you're building a legacy company," says Vemma CEO and Founder BK Boreyko. "I'm proud of what our wonderful Affiliates have done, but I'm even more excited about what the next chapter holds."

Just last year, Vemma was named the fastest-growing company in Arizona as it grew by 89 percent. In 2013, Vemma Home Office moved into a new, nearly 51,000-square-foot building in Tempe, Arizona. The facility was upgraded so the company's employees and Affiliates could enjoy an energizing environment that fosters collaboration.

Since 2004, Vemma has garnered over 100 industry and consumer awards, including trophies for a dynamic online presence, excellence in marketing, top honors for its products and the American Business Awards "Executive of the Year" for Boreyko.

In the last 10 years, Vemma has launched 15 products and is excited for the January release of its newest launch - the Bod-e Pro(TM) Build ready-to-drink shake.

"This is the time to be involved with Vemma," explains Boreyko. "The mega-trends are aligning, and we have the ultra-premium products and opportunity to give people the hope and the answers they're looking for."

Next year's focus for the nutrition company is "making success simpler." The goal is to create simple processes and help Affiliates succeed in business and life.

Vemma Coffee Energy Drink Website Wins Award

Press Release | 11/1/2014

The W³ Awards honors creative online excellence by recognizing well-designed websites, resourceful mobile sites/apps and compelling web video, along with impeccable online marketing methods and effective social media strategies.

“So much of our branding and marketing efforts are funneled through web, social and mobile. I congratulate the Vemma team for having the creativity and technical skills to create these effective and award-winning interactive tools,” said Vemma EVP of Marketing and Brand Development, Mark Patterson. “We are extremely proud of our Verve MoJoe microsite being recognized for a coveted W³ Award.”

Along with the Verve MoJoe microsite, Vemma was presented with three additional Silver Awards for Verve.com, Vemma Instagram and Vemma All In Convention App.

“We were once again amazed with the high level of execution and creativity represented within this year’s group of entrants. Our winners continue to find innovative and forward thinking ways to push the boundaries of creativity in web design,” said Linda Day, the director of the Academy of Interactive and Visual Arts. “On behalf of the entire Academy, huge congratulations to this year’s winners for their dedication and commitment to excellence on the Web — job well done!”

Vemma Awards Cash and Prizes to Winners of Bod-e Challenge

Press Release | 10/14/2014

TV Celebrity Transformation Specialists and Vemma Bod-e Spokespeople Chris and Heidi Powell chose the Challenge winners and applauded their efforts via video during the event.

"Heidi and I are so proud of each of the challenge winners, and we congratulate them for having the courage and dedication to make a positive and lasting impact on their lives," said Chris Powell.

The Men's and Women's Individual, Couple's, and Team category winners took the stage. The Winners, who collectively lost a total of 429 pounds over the 12-week contest period*, are: •Vonetta Huddleston of Rancho Cordova, CA (Grand Prize) •Keith Zoeteman of Queen Creek, AZ (Grand Prize) •Linda and Cara Clark (mother and daughter) of Fort Worth, TX (Grand Prize) •Jodi Kruse of Grants Pass, OR •Tim Maloney of Churchville, NY •Briana Hipps and Brandye Reeves (friends) of Haslet and Arlington, TX •Glenn Gajeski and Stephanie Wijas of Little Suamico, WI; Hollie Linder of Suamico, WI; and Cheryl Luisier of Oconto Falls, WI (Team Grand Prize) •Rose Sendejaz and Anna Gensimore of Clinton, OH; and India Laubacher and Daniel Laubacher of San Marcos, CA

Individual and Couple's Grand Prize Winners receive a $5,000 dream vacation travel voucher, a cash reward of $2,500, a $1,000 shopping spree and an ultimate makeover retreat and photo shoot in Tempe. Runners up received a cash reward, shopping spree and makeover retreat.

Vemma Named Fastest Growing and 15th Largest Private Company in Arizona

Press Release | 10/2/2014

The invitation-only awards ceremony was attended by representatives from scores of Arizona's largest private companies, including Vemma Founder and CEO BK Boreyko and Vemma Co-founder Karen Boreyko. At the event, ACE honored both the top 50 privately-held companies based on stability and financial strength as well as the top 25 fastest growing companies based on revenue growth over the past two years.

Vemma worked its way up to the top of the growth list from #10 last year and moved up 14 spots on the revenue-ranking list to become the 15th largest privately-held Arizona company.

Vemma Founder and CEO BK Boreyko commented, "As we approach our 10th year of business, it is an honor to have reached this milestone of success and accomplishment. There are so many companies here in the Valley making a difference. Any one of them could have been here in my place. I'm glad that I'm making the Valley proud and I am grateful to the thousands of Vemma Affiliates and home office employees that have made this success possible."

Vemma Honored with Two Additional Stevie Awards

Press Release | 9/18/2014

Vemma was presented with bronze Stevie® Awards for Vemma Renew™ for New Product or Service of the Year — Consumer Products and for the All in Convention App in the Events App category.

Mark Patterson, EVP of Marketing and Brand Development, commented, "Our teams work hard to provide the highest quality products and support tools for our customers and Affiliates. We are honored to have this work recognized by the ABA judging panel."

Largely known as the "Oscars" of the business world, the American Business Awards are the nation's premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations — public and private, for-profit and non-profit, large and small.

Nicknamed the Stevies for the Greek word for "crowned," the trophies were presented to winners during a gala banquet on Friday, September 12 at the Palace Hotel in San Francisco. More than 250 nominees and their guests attended for the presentation.

This year's American Business Awards were presented at two awards events. Awards for marketing, customer service, human resources, and other disciplines were announced in Chicago in June. Friday night's event focused on the technology and new product awards categories.

In addition to the two awards presented Friday night, Vemma was awarded with two Stevie Awards at the event in June, including the prestigious Gold Stevie Award for Executive of the Year for Vemma Founder and CEO, BK Boreyko, along with a Bronze Stevie Award for the Verve Leadership Academy for Best Internal Recognition/Motivational Event.

Stevie Award winners were selected by more than 240 executives nationwide who participated in the judging process.

Vemma Founder Awarded CEO of the Year

Press Release | 8/30/2014

“I am honored to have been chosen for this award and thank the Academy for their work to promote and recognize excellence in the industry,” said Boreyko.

The Academy of Multilevel Marketing’s (TAMM) mission, as a global organization, is to recognize and reward industry leaders in all categories of business who exhibit the "best of the best." TAMM is driven by an elite group of industry leaders and experts, and honors those that exemplify the "gold standards" of the industry, as stated on www.academyofmlm.com.

“When I started this company, I started it with one purpose, and that purpose was to help families avoid the pain that I went through at my parents’ untimely deaths from cancer and heart disease. I was blessed with great parents that taught me that one person can make a difference. That one person can impact and start a movement. We have started a movement that is turning into a revolution. It’s your turn,” said Boreyko.

The TAMM competition consists of nominations and voting in 10 competition categories. Vemma was nominated in three categories, including Company of the Year and Product of the Year for the insanely healthy energy drink, Verve®. Winners for all categories were announced on the Academy website.

Award eligibility was open to any company, person or product regardless of their affiliation to any trade association, their geographic location, or to what extent they support TAMM. Nominations and votes were cast by peer Members of The Academy of Multilevel Marketing.

Vemma Founder and CEO Wins Executive of the Year Award

Press Release | 7/10/2014

"It's an amazing honor to be recognized as the Executive of the Year in this prestigious competition," said Boreyko. "The true winners of this award are the talented and dedicated Vemma Affiliates and home office staff whose efforts to make a difference in the lives of others I appreciate so much. These difference makers are the true reason for this award."

Vemma was also presented with a Bronze Stevie award for the Verve Leadership Academy in the Internal Recognition/Motivation category.

Vemma EVP of Marketing and Brand Development, Mark Patterson commented, "It is a huge honor to receive these two Stevie awards and be recognized alongside other major U.S. brands. I want to congratulate BK on his win and am proud of the entire Vemma team for their outstanding efforts throughout the year."

Stevie award winners were selected by more than 240 executives worldwide who participated in the judging process this year.

Verve MoJoe Named Best New Product

Press Release | 7/2/2014

"The Vemma team is thrilled to be named the best product in May by the Beverage Industry following," said Mark Patterson, Vemma EVP of Marketing and Brand Development. "We always strive to create outstanding products for our loyal customers, so for Verve MoJoe to be chosen by the customers themselves and be acknowledged by Beverage Industry is a tremendous honor."

Voting for the poll took place between June 4 and June 18 on bevindustry.com , where visitors were asked to vote for their favorite new product that was posted on the website between May 1 and May 30.

Verve MoJoe features natural sweeteners, flavors and colors and contains just 60 calories, 1.5 grams of fat, 6 grams of organic cane sugar, and 80 milligrams of natural caffeine per serving. The drink is formulated with vitamins and minerals as well as energy-enhancing nutrients from its Verve energy blend. Verve MoJoe features Arabica and Robusta coffee beans, non-dairy coconut cream, mangosteen, organic aloe vera, organic green tea, and 12 full-spectrum vitamins and essential plant-sourced minerals.

Vemma Nominated for Four Stevie Awards

Press Release | 5/20/2014

More than 3,300 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration in a wide range of categories. In addition to Executive of the Year in Health Products and Services, Vemma Nutrition Company also garnered recognition in the following categories: Best Internal Recognition/Motivational Event for the Verve Leadership Academy, Events App for the Vemma All In Convention App, and New Product or Service of the Year – Consumer Products for Vemma Renew .

Each of these nominations will ultimately result in a Gold, Silver or Bronze Stevie® Award for Vemma and Boreyko. The awards will be presented at two American Business Awards events – the ABA's traditional banquet on Friday, June 13th in Chicago and the new product & technology awards event on Friday, September 12th in San Francisco.

"The entire Vemma team is thrilled to be named a Finalist in four categories at The Stevie Awards this year," said BK Boreyko, Founder and CEO of Vemma Nutrition Company. "I am personally honored to be part of such a premier event alongside major U.S. brands and humbled that the growth of Vemma continues to be recognized on a national level in the country's premier business awards competition."

Finalists were chosen by more than 150 business professionals nationwide during preliminary judging in April and May. More than 150 members of several specialized judging committees will determine Stevie Award placements from among the Finalists during final judging, to take place May 13-22. Previous Stevie Award winners include Acer Inc., Apple, BASF, BT, Ford Motor Company, ING, Procter & Gamble, Roche Group, and Samsung, among many others.

Vemma Introduces Verve ReMIX

Press Release | 5/3/2014

TEMPE, Ariz., April 30, 2014 -- Vemma Nutrition Company launched Verve ReMIX, the latest addition to the popular Verve franchise, at its sold-out annual convention this weekend. In just the first 24 hours of its launch , an unprecedented 43,000 cans of the healthy energy drink made it into the hands of excited Vemma Affiliates on-site at the Vemma All In Convention.

Only 40 hours after its debut in front of a crowd of 10,000, Verve ReMIX is shattering more records with 200,000 cans (and counting!) sold. Vemma Affiliates are excited about this newest addition to the Verve franchise because each can is only $2, helping them more easily go head-to-head with energy drink competitors, while providing superior ingredients and no artificial sugars or flavors, something few, if any energy drink giants can say.

Founder and CEO BK Boreyko commented, "This is our first product priced to compete head-to-head with the global market leader who sold over 5.3 billion cans last year with almost $1 billion spent in advertising and promotions," Boreyko said. "We bring a much healthier option at the same price. The leading competitor has about 26 grams of sugar per 8-ounce serving while ReMIX only has 5."

Verve ReMIX is an ultra-premium energy blend infused with flavors from two of the most popular Verve products (Bold® and ParTea™). With just 45 calories, 5 grams of all-natural sweeteners and 80 milligrams of natural caffeine per serving, Verve ReMIX offers a refreshing, flavorful and healthy alternative to boosting energy without sacrificing taste.

Verve ReMIX features 100% of the energy-enhancing nutrients found in the Verve , the physician-formulated and clinically studied Vemma Formula , the superfruit mangosteen, 12 full-spectrum vitamins and essential plant-sourced minerals. This crisp, citrusy beverage is gluten free and does not contain any artificial sweeteners, artificial colors, artificial flavors, or high fructose corn syrup.

Vemma Nutrition Company and Jenny McCarthy Introduce Vemma Renew

Press Release | 4/13/2014

The event was attended by major media outlets such as Extra TV, Access Hollywood, The New York Post, Us Weekly, InTouch, Life & Style, and OK! magazine. During the event McCarthy tweeted , "At the @Bryantparkhotel with @Vemma drinking #VemmaRenew, my new beauty routine #RenewFromTheInsideOut."

"They say, 'You are what you eat,' and after adding Vemma Renew to my diet, I have never felt healthier," commented Ms. McCarthy. "During a busy day on the set of The View, Vemma Renew is a quick and easy way to get all of my nutrients on the go." She went on to say, "I love the idea that Vemma Renew supports beauty from the inside out. I really enjoy the refreshing fruit flavor and the fact that it's caffeine free and non-GMO. Vemma Renew is now part of my daily beauty routine."

Vemma Renew was first launched back in January and sales of the nutritious, functional beverage have skyrocketed. This ultra-premium, tasty beverage provides the essential nutrients needed to maintain overall health and well-being. With only 45 calories and just 5 grams of all-natural sweeteners, the flavorful, caffeine-free, non-carbonated drink is packed with antioxidants and features 2 ounces of the clinically studied Vemma formula, mangosteen superfruit and 20 milligrams of silica—an ingredient known to help maintain healthy skin, nails and hair.*

Vemma Co-Founder Karen Boreyko attended the event with Vemma Executive Vice President of Marketing and Brand Development Mark Patterson , who noted that it was an honor to receive Jenny McCarthy's endorsement because the actress prides herself on maintaining a healthy lifestyle.

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

Vemma Changes Business Model

Press Release | 4/8/2014

TEMPE, Ariz., April 2, 2014 -- In a surprising announcement, after nine successful years in the network marketing/MLM industry, Vemma CEO BK Boreyko made a bold change to the very foundation of the company he and his sisters founded by announcing Vemma's big switch to an affiliate marketing model.

"We've always done things a bit differently than a typical MLM/network marketing company. We have a very dynamic culture of leaders that like to do business in very transparent and progressive ways. Vemma prides itself on being different, to stand out from the rest," explains Boreyko. "If your goal is to become a household brand, it only makes sense to make a few more necessary operational and compensation plan changes to complete the move. To be more like Amazon.com and less like Amway. To give our potential customers and Affiliates a better, more modern and transparent description of how we do business."

"This has been in the works now since late last year," Boreyko continues. "It all started when I read an article in Fast Company magazine on Jeff Bezos. I had the idea to move our third-party fulfillment to Amazon. Unfortunately, after months of high-level talks with Amazon senior management, costs prevented us from making the move. During that time, I began to study their affiliate marketing model and the similarities to how we do business really hit me. A tremendous amount of high-level field leader discussions helped get us to where we are today, a progressive affiliate marketing company that uses a multi-tiered compensation plan. Some of the biggest changes our Affiliates will notice are now everyone who joins Vemma must first join as a customer, and there is now no requirement to personally purchase product in order to earn bonuses."

Vemma also chose to move to an affiliate marketing model because it's more customer acquisition focused and aligns with its current standards: everyone is first a customer with zero sign-up costs; customers can earn free product and product credits; Affiliates don't have to buy product to be paid; there are no renewal fees; and Affiliates have free, fully enabled ecommerce websites, free Back Office support, and the free mobile app capabilities to manage and promote their independent Vemma businesses. To learn more about Vemma's move to affiliate marketing, watch this video.

President and Co-Founder of Affiliate Summit Inc. Missy Ward applauded the move by Vemma and said she believes affiliate marketing is the perfect match for the company, based on her experience with Vemma for the past five years. "Moving to an affiliate marketing model is a brilliant move on their part, as affiliates are on the cutting edge of content creation, mobile apps, social media and niche marketing," Ward says. "Great affiliate programs create win-win opportunities for everyone involved."

Vemma is also now a member of the Performance Marketing Association (PMA), whose member companies include Amazon.com, Google and ebay.com, just to name a few. Later this month, over 10,000 Vemma Affiliates will gather in Las Vegas for the company's annual convention.

Vemma Launches Verve MoJoe

Press Release | 4/2/2014

Unlike your typical cup of Joe, MoJoe provides a caffeine boost plus superior nutrition from one ounce of the physician-formulated and clinically studied Vemma formula, along with the energy-enhancing nutrients of the Verve Energy Blend. With a deliciously smooth flavor, MoJoe features a premium blend of Arabica and Robusta coffee beans roasted to perfection for a natural boost of antioxidants, and contains non-dairy coconut cream, wildcrafted mangosteen, organic aloe vera, organic green tea, all-natural sweeteners, 12 full-spectrum vitamins and essential plant-sourced minerals.*

While MoJoe is big on flavor and nutrition, you won't find any artificial sweeteners, artificial colors, artificial flavors, or high fructose corn syrup in this healthy coffee beverage.

Verve MoJoe marks Vemma Nutrition Company's entry into the $30 billion-a-year U.S. coffee industry. Vemma Founder and CEO BK Boreyko commented, "In today's market, consumers are seeking premium coffee-based beverages that are big on flavor, made with the highest quality ingredients, and perfect for their health-conscious lifestyles. Verve MoJoe fits those criteria perfectly."

*This statement has not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

Vemma Concludes Fundraising Campaign for Childrens Miracle Network Hospitals

Press Release | 3/26/2014

Since 1983, Children's Miracle Network Hospitals has raised more than $4.7 billion for 170 children's hospitals across the United States and Canada. Whether a child is battling cancer or suffering a traumatic injury or genetic disease, donations made to the non-profit organization support research and training, purchase equipment, and pay for uncompensated care.

During the three-month campaign, bottles of Vemma NEXT®, Vemma Nutrition Company's physician formulated beverage designed to help support the nutrition and health of children ages 2 through 12, were co-branded with the Children's Miracle Network Hospitals logo. A portion of the sales of Vemma NEXT, along with donations from Vemma Affiliates, Elite members and employees, were contributed to the fundraising campaign. In total, the campaign raised $40,000 for Children's Miracle Network Hospitals. To date, Vemma has donated $164,000 for the organization.

Vemma's Founder and CEO BK Boreyko said, "We want to thank our Affiliates for their generosity in supporting our annual fundraising campaign for Children's Miracle Network Hospitals. We make it a priority to support the amazing efforts of this organization, as they help so many children and families. We could not be happier with the donations we received this year and we look forward to another year of successful fundraising."

Vemma Wins 100 Awards in Just Three Years

Press Release | 3/16/2014

Recognized between 2011 and 2013 with these accolades for business, marketing, creative direction, social media and community outreach programs, the awards are further proof that Vemma is a highly innovative, industry-leading manufacturer of premium nutritional ready-to-drink beverages.

"Consumer demand for healthy beverages continues to rise in the U.S., and we strive to meet those needs by providing premium nutrition in a delicious, easy-to-drink beverage," explained Vemma Executive VP of Marketing and Brand Development Mark Patterson. "To have won 100 awards in just three years is quite an accomplishment, and to be recognized by both our industry peers and consumers is an amazing honor."

Corporate honors received include the American Business Awards' "Executive of the Year" for Vemma Founder BK Boreyko, considered the "Oscar" of the business world; inclusion on the Direct Selling News "DSN Global 100" List, highlighting the most successful direct selling companies in the world; and recognition as one of Arizona's Fastest Growing Companies.

For its dynamic online presence, Vemma has earned multiple highly acclaimed awards as well. In recognition of Vemma's web creativity and excellence in marketing communications, the Vemma Business app has earned a Platinum MarCom Award, a Silver W3 Award, and a Silver Communicator Award. The Vemma Bod-e app has garnered five prestigious honors, including a Gold Communicator Award for the Bod-e Trainer website.

Vemma's Facebook and other social media campaigns have also been recognized with top honors. The Chris Powell 12-Week Bod-e Challenge social media campaign and the Vemma Instagram site received Platinum MarCom Awards, the highest honors for excellence in marketing. The company's social media program supporting Verve's recent rebranding earned a Bronze Stevie from the American Business Awards, and the endeavors to engage at a community level via its "Verve Out" social media campaign earned the company a Gold MarCom Award.

Consumers are casting their votes for Vemma products as well. Vemma Bod-e®, developed in conjunction with celebrity trainers Chris and Heidi Powell, won the People's Choice Award in the Favorite Consumer Product category of the American Business Awards, and one of Verve's newest energy drinks, Bold, won the People's Choice for Best New Product at the 2013 American Business Awards.

Vemma Launches New Ready-To-Drink Beverage

Press Release | 1/8/2014

Vemma Renew contains 2 ounces of the same clinically studied Vemma formula found in the Verve® insanely healthy energy drink line of products, plus 20 milligrams of plant-sourced silica, which is known to help maintain healthy skin, nails and hair. Customer interest in the 8.3-ounce beverage stems from a variety of factors, including positive feedback from taste tests, consumer interest in silica, trends in ready-to-drink nutrition, and an ultra-premium formula with an all-natural sweetener blend.

Physician-formulated Vemma Renew provides a full day's vitamin and mineral support in each can and was designed to provide a convenient way to get essential nutrients for maintaining optimal health. The addition of silica along with anti-aging properties and a formula that supports collagen production gives Renew the added benefit of appealing to the beauty-conscious consumer looking for a healthy approach to beauty from the inside out.*

"We are excited to offer a product that provides so many benefits in such a refreshing and delicious formula. Renew is the best-tasting health beverage I've ever tried, and it's by far one of the most complete formulas in the industry! You just won't find anything like it, anywhere," commented Vemma Founder and CEO BK Boreyko.

"For the packaging, we wanted a refreshing, youthful and healthy look, and chose the color palette carefully," commented Vemma Executive VP of Marketing and Brand Development, Mark Patterson. "The packaging needs to resonate with all age groups and across all cultures because this is a nutritional beverage with a lot to offer."

Additional benefits of Vemma Renew are that it contains only 14 grams of carbohydrates (45 calories) per can, and contains no artificial flavors or colors, no caffeine, no high fructose corn syrup, and is non-carbonated and non-GMO. In addition, each refreshing can of Vemma Renew contains 12 full-spectrum vitamins, essential plant-sourced minerals, organic glyconutrient-rich aloe vera, whole-fruit mangosteen and decaffeinated organic green tea extract.

Vemma Ganers Top Honors in 2013 MarCom Awards

Press Release | 1/1/2014

Vemma projects from social media to packaging, videos, writing and branding were judged by industry professionals looking for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry.

Vemma was awarded the following:

Platinum Awards

•Vemma Instagram Site (social media) •Vemma Revolution Convention Guide (writing) •Vemma News (e-communication) •Vemma Rewards and Recognition Program (branding) •8 People Can Change Your Life (video – recruitment) •Verve ParTea (packaging)

Gold Awards

•This is Vemma Magazine (brochure/company overview) •This is Vemma Magazine (writing) •Vemma Achieve Website (websites – recognition) •Vemma (packaging) •Vemma Bod-e App (mobile apps)

Vemma Wins 7 Davey Awards

Press Release | 11/6/2013

Scottsdale, AZ – The winners of the 2013 Davey Awards have been announced by the International Academy of the Visual Arts, and Vemma is pleased to have received awards in seven different categories.

With nearly 4,000 entries from across the US and around the world, the Davey Awards honors the finest creative work from the best small firms, agencies and companies worldwide. The Davey Awards is judged and overseen by the International Academy of the Visual Arts (IAVA), a 600+ member organization of leading professionals from various disciplines of the visual arts dedicated to embracing progress and the evolving nature of traditional and interactive media. Current IAVA membership represents a "Who's Who" of acclaimed media, advertising, and marketing firms including: Code and Theory, Condé Nast, Disney, GE, Keller Crescent, Microsoft, Monster.com, MTV, Push, Publicis, Sesame Workshops, The Marketing Store, Worktank, Yahoo!, and many others.

Vemma was awarded seven Silver awards for the following:

Vemma Achieve Film Series (film and video - motivational) This is Vemma (film and video - recruitment) Vemma Revolution Website (websites - events) Vemma Bod-e App (mobile apps - heath & wellness) Vemma Packaging (promotional - packaging) Verve Bold Packaging (promotional - packaging) Vemma Bod-e Packaging (promotional - packaging)

Mark Patterson, Vemma EVP of Marketing and Brand Development commented, "It is an honor to be recognized by the IAVA, and we are pleased to have garnered several awards ranging from packaging to online and video projects. Having impressed judges from top media, advertising and marketing firms validates the strength of our branding and offers well deserved kudos to those who have lent their talent, creativity and hard work to these projects."

Vemma has been presented with several additional awards in other competitions this fall. The 2013 W3 Awards, which honor web creativity, presented Silver awards to Vemma for the Vemma business app, the Vemma Revolution convention app as well as the Vemma Revolution Convention website.

The Arizona Corporate Excellence Awards recognize top privately held companies in the state. Vemma ranked as the 10th fastest growing private company in Arizona and #29 overall.

Vemma was honored by Graphic Design USA with American Graphic Design Awards for Vemma and Vemma Bod-e Shake packaging as well as the Vemma Revolution Convention Welcome Packet.

With these recent wins Vemma has garnered 84 awards over the past three years for corporate excellence, marketing, communications, creativity and community outreach.

Vemma Launches Verve ParTea

Press Release | 9/26/2013

Verve ParTea combines organic green tea leaf and extract, the powerful nutrition of the Vemma formula, plus the energy-enhancing nutrients of Verve -- and creates a supercharged tea unlike anything else on the market. In addition to organic green tea, Verve ParTea features 40mg of natural caffeine, just 45 calories, and no artificial colors or sweeteners. The crisp, refreshing tea has a fresh-tasting fruit flavor and is sweetened with a proprietary blend of organic cane sugar, xylitol and stevia (yielding only 5g of natural sweeteners per serving).

"We are excited to enter into the $8 billion tea market with Verve ParTea. The flavor and aroma of ParTea will blow people away," commented Vemma Founder and CEO BK Boreyko. "Verve ParTea is going to be big. We recently expanded our state-of-the-art manufacturing facility in preparation for this product, and we expect sales will continue to increase as the product rolls out across college campuses."

Vemma Nutrition Company announced that sales reached $20 million per month in July, a first-ever record for the company. After taking 7 years to reach the $10 million monthly sales mark in July 2012, Vemma has now doubled that to $20 million a month just 12 months later. In addition, Vemma monthly customer and Brand Partner enrollments reached the 30,000 mark for the first time in July. This growth continues to be driven by the $100 million Verve healthy energy drink brand, including the release of Verve Bold this past January, which sparked record-breaking sales and became the most successful product launch in the company's history, selling over 5 million cans since its release.

"On any given day, half of Americans drink tea. We're really headed for a tremendous 2014," commented Vemma Executive Vice President of Marketing and Brand Development, Mark Patterson. "Hitting $20 million per month in sales is a milestone, but it's just the start."

Although initially picked up by baby boomers, the Verve brand was fully embraced by young adults two years ago when new product branding, packaging, apps and marketing strategies were created to appeal to a younger demographic. College-age millennials started building businesses with Verve at an extraordinary pace. Vemma responded by creating an award-winning business app that enables distributors to run a business entirely via smartphone. Within a year, Verve became the company's top-selling product, and rising sales ignited the biggest growth in Vemma's history.

Verve Bold from Vemma Named Best New Health Product of the Year

Press Release | 9/7/2013

“You can’t fake public opinion,” commented Vemma Executive VP of Marketing and Branding Mark Patterson. “So getting voted as the best new health product of 2013 is significant for Verve Bold. It’s even more outstanding when you consider that Vemma is relatively small and new on the block.”

Vemma Nutrition Company, which has seen record-breaking sales for two years in a row, will be formally recognized and presented with a crystal People’s Choice award trophy at The American Business Awards' new product & tech awards banquet in San Francisco in September 2013.

“Verve Bold is the most successful product launch in Vemma’s history,” commented Vemma Founder and CEO BK Boreyko. “This year, we purchased $5.5 million dollars worth of new manufacturing and canning equipment to keep up with sales. We’re delighted that Verve Bold has such a strong following and that it won this coveted award.”

Company sales forecasts continue to be good for Vemma, with two more ready-to-drink products hitting the market in the next six months: a ready-to-drink vanilla latte and an iced tea.

The American Business Awards is the nation’s premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations — public and private, for-profit and non-profit, large and small. The People’s Choice Stevie Awards for Favorite New Products is a feature of The American Business Awards in which the general public can vote for their favorite new products and services of the year. All new products and services to be honored in the ABA’s new product categories were included in people’s choice voting.

Vemma Videos Garner International Awards

Press Release | 8/27/2013

Vemma had four winning entries. The "Verve Bold Launch Party" and "Vemma New York City Strategy Meeting" videos were given Awards of Distinction, and "Verve Bold Energy Debuts at NASCAR" and "This is Vemma" both earned Awards of Excellence.

"We have put a strong focus on video in the past few years," commented Vemma Executive VP of Branding and Marketing, Mark Patterson. "Quick, compelling videos are powerful branding tools, particularly among our fastest growing demographic, Millennials. Our team has worked hard to create memorable, sharable videos, and we're thrilled that they're getting such positive feedback."

Vemma Nutrition Company has seen record-breaking growth in the past year, going from $10 million per month in sales in July 2012 to $20 million in sales in July 2013. "Young people aged 18 to 30 are really fueling our company's tremendous growth right now, and sharable videos are a big part of that," commented Vemma Founder and CEO BK Boreyko. "Most people still do serious research by reading online, but as far as sparking interest, videos are perfect."

Vemma is listed along with other winning companies on the Videographer Awards website and in the annual brochure, along with the titles of the winning videos. This year, AMCP received over 1,500 entries that represented the finest digital and video productions of the year from companies in various industries including health care, technology, broadcasting, consumer goods, tourism, education and government. Of these entries, about 12 percent were judged as surpassing industry standards and ultimately won an award.

Vemma Doubles Sales in 12 Months

Press Release | 8/8/2013

"With this announcement, excitement is high and our team is setting goals that would have seemed impossible just 12 months ago," commented Vemma Founder and CEO, BK Boreyko. "We expect sales will continue to increase as school gets back into session, and with the new Verve ParTea(TM), a flavored iced tea energy drink which will be released this fall, followed by Verve MoJoe(TM), a vanilla latte flavored iced coffee, in January 2014."

Although initially picked up by baby boomers, Verve was fully embraced by millennials two years ago when new product branding, packaging, apps and marketing strategies were created to appeal to a younger demographic. College-age young adults started building businesses with Verve at an unprecedented pace. Vemma responded by creating an award-winning business app that enables distributors to run a business entirely via smartphone. Within a year, Verve became the company's top-selling product and rising sales ignited the biggest growth in Vemma's history. For more information on Vemma's appeal to the millennial generation, click here.

"Hitting $20 million per month in sales is a milestone, but it's just the beginning," commented Vemma Executive Vice President of Marketing and Brand Development, Mark Patterson, who was responsible for the successful Verve rebranding campaign. "As we enter two of the largest beverage categories, the coffee and tea markets, we're really setting the stage for an awesome 2014. And there's the upcoming launch in January of Vemma's new Chris Powell Bod-e(TM) Shake in a ready-to-drink (RTD) can. Verve has taught Vemma an important lesson -- RTD is critical for massive acceptance and consumption."

Vemma Presented with Five Stevie Awards

Press Release | 6/19/2013

More than 3,200 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration in a wide range of categories. Vemma Founder and CEO, BK Boreyko was presented with a Silver Stevie Award for Executive of the Year -- Health Products & Services, while the Verve Bold product launch, Vemma Revolution Convention, Vemma Achieve film series and This is Vemma! Welcome to the Revolution video all garnered Bronze Stevie Awards in categories ranging from events and marketing campaigns to video production.

The American Business Awards is the nation's premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations -- public and private, for-profit and non-profit, large and small. This year's competition recognized several leading companies including American Express OPEN, Procter & Gamble, the NFL, Dominos Pizza, Sony, Samsung, Heineken, NASCAR and others. Executive of the Year is recognized across several industries. Previous Executive of the Year winners include the late Steve Jobs, CEO of Apple, Inc. (2010); Alan Mulally, President and CEO of Ford Motor Company (2011); and Kent Muhtar, CEO of Coca-Cola (2012).

Nicknamed the Stevies for the Greek word for "crowned," the trophies were presented to honorees during a gala banquet on Monday, June 17 at the Fairmont Chicago Millennium Park Hotel. More than 500 nominees and their guests attended. The presentations will be broadcast by the Business TalkRadio Network on Wednesday and Thursday nights.

The 2013 American Business Awards will be presented at two awards events: Monday's banquet in Chicago, and at the new products & tech awards event on Monday, September 16 in San Francisco. Vemma is a Finalist in two awards categories for the September awards -- Verve Bold for best new product and the Vemma Revolution Convention App for event-related mobile apps.

Vemma EVP of Marketing and Brand Development, Mark Patterson attended the awards gala in Chicago and commented, "It is a huge honor to receive five awards in this prestigious competition and to have been honored alongside major U.S. brands. I congratulate BK on his win in the Executive of the Year category and am very proud of the entire Vemma Branding and Events teams for their outstanding efforts on these winning projects."

Stevie Award winners were selected by more than 320 executives nationwide who participated in the judging process this year. "This year's American Business Awards was outsized in every way," said Michael Gallagher, Stevie Awards founder and president. "More entries and more judges than ever before, and I'd have to say the most impressive collection of nominations we've ever received. We congratulate all of this year's Stevie winners for their outstanding work."

Vemma Announces New EVP

Press Release | 6/12/2013

SCOTTSDALE, AZ, Jun 11, 2013 -- Vemma Nutrition Company announced today a key promotion within the executive team: VP of Marketing & Brand Development Mark Patterson is now EVP. The move is reflective of the company's mission to build a strong leadership team that will take the company through its current season of unprecedented growth.

Mark Patterson joined Vemma in November of 2009, offering over 12 years of branding and marketing experience. After taking the helm of the Vemma marketing team, Mark's goal was to revamp the Vemma brand with an eye toward making it fun, exciting and hip... something everyone wants to be part of.

Projects Mark has directed during the past three years include rebranding of the Vemma website, updating product packaging, improving company and product messaging, and the launch of more than 10 new products -- including a successful healthy weight loss line endorsed by TV celebrity Chris Powell -- not to mention three mobile apps and three successful conventions.

During Mark's tenure as VP of Marketing & Brand Development, Vemma Nutrition Company has been honored with more than 65 corporate, marketing, creative and communications awards. The extensive list includes a recent DSA Ethos Award for the Verve Bold product launch in the Marketing & Sales Campaigns category, as well as 16 American Business Awards, 14 Marcom Awards, 9 Communicator Awards and 8 American Marketing Awards, among many others.

In a short span of time, Mark's successful leadership has changed the face of Vemma and taken it to a whole new level of success. Vemma Founder and CEO BK Boreyko commented, "Since Mark joined our team, we've experienced over 200% sales growth worldwide, and a lot of that has been with our energy drink, Verve, in the college-age market. Part of that growth is certainly due to Mark's leadership over the Vemma brands and creating packaging and branding materials that appeal so well to this age demographic. We congratulate Mark on his tremendous achievements and are so fortunate to have his talent on our team."

Vemma Receives 2013 Direct Selling Association ETHOS Award

Press Release | 6/9/2013

Vemma launched Verve Bold on January 30, 2013, with the most successful product launch in the company's history, selling over two million cans of the healthy energy drink in the first 100 days. The comprehensive launch campaign relied heavily on social media involvement with the company's Brand Partners, bold imagery and an innovative mix of launch activities, all centered around social interactions -- both online via social media platforms and in the real world with Verve Bold launch parties. Events at the US Airways Arena (home of the NBA(R) Phoenix Suns) and the Sundance Film Festival added to the social focus of the campaign. Coverage from Entertainment Tonight and MTV News clips helped create excitement around the launch.

"We are honored and excited to be recognized within the direct selling industry for our efforts in bringing this fresh new product to market. I congratulate the Vemma branding team for using creativity and thinking outside the box to achieve the company's most successful launch to date," commented Mark Patterson, Vemma EVP of Marketing and Brand Development.

ETHOS Awards are given annually to DSA member companies with programs that empower independent direct sellers and fuel business processes. Entries are judged by a panel of industry leaders and outside experts. Criteria for the judging of the award are specific to each category, with an overall focus on excellence, creativity and innovation in the direct selling industry.

"Receiving a DSA ETHOS Award is a testament to the commitment a company has made to being a model for the highest standards in business practices and ethics," said DSA President Joseph Mariano. "I congratulate this year's winners on their achievement."

Vemma Wins 8 Awards for Marketing and Communications

Press Release | 5/21/2013

The Communicator Awards is the leading international awards program honoring creative excellence for communication professionals. Founded by communication professionals over a decade ago, the Communicator Awards is an annual competition honoring the best in advertising, corporate communications, public relations and identity work for print, video, interactive and audio. This year's Communicator Awards received over 6,000 entries from companies and agencies of all sizes, making it one of the largest awards of its kind in the world.

Vemma was honored with the following awards:

•Vemma Packaging Design in the Corporate Identity -- Packaging Design Category (Gold Award of Excellence) •Vemma Bod-e Shake in the Corporate Identity -- Packaging Design Category (Silver Award of Distinction) •Vemma Bod-e Shake Mailer in the Marketing/Promotion -- Direct Mail Category (Silver Award of Distinction) •Driving Force video in the Online Video -- Other Category (Silver Award of Distinction) •Vemma App in the Mobile Apps -- Business Category (Silver Award of Distinction)

The Communicator Awards are judged and overseen by the International Academy of the Visual Arts (IAVA), a 600+ member organization of leading professionals from various disciplines of the visual arts dedicated to embracing progress and the evolving nature of traditional and interactive media. Current IAVA membership represents a "Who's Who" of acclaimed media, advertising and marketing firms, including AirType Studio, Condè Nast, Disney, Keller Crescent, Lockheed Martin, Monster.com, MTV, rabble+rouser, Time Inc., Tribal DDB, Yahoo! and many others.

The Spectrum Awards are hosted by American Marketing Association Phoenix and are attended by the city's top marketing professionals. The Spectrum Awards panel of judges consists of marketing industry experts hand-picked from across the country. Marketing campaigns were submitted by local companies and judged on a discerning point scale. Only those campaigns earning the highest level of points qualified for nominations in their respected categories. Finalists were announced in early May, and Vemma was nominated for every category entered.

Vemma was honored with the following awards:

•Verve Bold Launch for People's Choice •Verve Sundance Film Festival for Tradeshow/Booth Design •Verve Bold Mike Wallace NASCAR Sponsorship for Public Relations Sponsorship

Vemma Vice President of Marketing and Branding Mark Patterson commented, "The projects awarded in these competitions are the culmination of hours of work and an abundance of talent, and it is gratifying to see this work and talent celebrated by industry professionals on a local and national level."

Vemma Named as a Finalist in 2013 American Business Awards in 7 Categories

Press Release | 5/11/2013

"This announcement is a big win for our entire Vemma team, as it reflects the energy and buzz our brands are generating throughout the world," commented Vemma VP of Marketing and Brand Development Mark Patterson. "We congratulate everyone whose hard work and dedication contributed to these outstanding achievements."

Vemma was named a finalist in the following categories:

•Verve Bold is a finalist in the category of New Product of the Year - Health & Pharmaceuticals •The Vemma Revolution App is a finalist for the Events category •This is Vemma! Welcome to the Revolution video is a finalist in the PR: Other category •The Vemma Revolution Convention is a finalist for Best Tradeshow or Convention category •The Verve Bold Launch is a finalist for the Marketing Campaign of the Year - Health Products & Services category •BK Boreyko, Vemma Founder and CEO, is a finalist for Executive of the Year - Health Products & Services •The Vemma Achieve Film Series is a finalist in the Motivational category.

The American Business Awards are the nation's premier business awards program. All organizations operating in the USA are eligible to submit nominations, public and private, for-profit and non-profit, large and small.

The American Business Awards will be presented at two awards events: the ABA's traditional banquet on Monday, June 17, in Chicago for the first time, after 10 years in New York; and the new product & technology awards event on Monday, September 16 in San Francisco.

Finalists were chosen by more than 140 business professionals nationwide during preliminary judging in April and May. More than 150 members of nine specialized judging committees will determine Stevie Award placements from among the Finalists during final judging, to take place May 13 - 24.

Vemma Continues Support of HealthCorps at Annual Gala

Press Release | 4/24/2013

Hosted at Gotham Hall in New York City, the Grassroots Garden Gala honored leaders in their fields who are making significant contributions to the health and well being of American youth.

Dr. Mehmet Oz, HealthCorps Chairman, renowned heart surgeon and two-time Daytime Emmy Award-winning host of two-time Daytime Emmy Award-winning "The Dr. Oz Show," and his wife Lisa Oz co-hosted the Gala, which also celebrated the work of Harold Hamm, CEO of Continental Resources and founder of the Harold Hamm Diabetes Center as well as Marlo Thomas, actress, producer and social activist.

Grassroots Garden Gala guests were also treated to special live musical performances by Grammy-winning Hip Hop artists Naughty by Nature, and Jermaine Paul (winner of The Voice Season 2) who also recently performed at Vemma Revolution Convention at the Mirage in Las Vegas earlier this month.

"Dr. Oz is an amazing leader in his field and in the community, and I am always happy to support the work he and his foundation are doing in communities across the country to help our youth live healthier lives," BK Boreyko commented.

Vemma has been a long-time financial contributor and has served as a HealthCorps Community Sponsor since 2006. In addition, BK Boreyko is an active HealthCorps Advisory Board Member. Vemma's support of HealthCorps is closely tied to the company's mission to help to improve the lives of children around the world through improved health and nutrition.

Vemma Releases Newest Version of Award Winning Mobile App

Press Release | 4/10/2013

The app was developed by Simon Grabowski, Vemma Chief Mobile Officer and Vemma Europe COO, and his talented team of 153 technology professionals at Implix. Vemma 3.0 was debuted at the Vemma Revolution Convention held this weekend in Las Vegas and is available in the App Store. The updated Android version will be available on Google Play in May. With Vemma 3.0, Brand Partners can manage their thriving business right from their smartphone.

The award-winning app currently has over 67,000 users, with 500 new downloads each day, and has been used to send over 328,000 SMS messages, resulting in over 142,000 video views and 30,000 mobile sign-ups. The app, which is available in nine languages, garnered a Platinum Award in the 2012 MarCom Awards competition.

"Every day, tens of thousands of Brand Partners use their smartphones to monitor their business, check their stats and invite new people. Vemma 3.0 comes with a remarkable new interface and a fresh look. It's amazingly intuitive and unbelievably easy to work with. What's more, Vemma 3.0 will revolutionize the industry, offering features to Brand Partners that have never been offered before in the direct-selling space, including the social sharing feature that allows Brand Partners to post or tweet a special message with a free sample offer," says Grabowski.

Since a fulfillment center handles everything, the social share sampling program is turnkey for the Brand Partner. In addition, push notifications keep the Brand Partner informed of the sample's journey to their prospect, and that name is added to the Brand Partner's Hotlist for follow-up. If the post or tweet is shared, the Brand Partner's ID info remains attached, potentially giving them new frontiers of prospects.

The app has been refreshed with a completely new user interface, including a slide menu and several new features and abilities that allow Brand Partners to be more productive and reach their goals sooner. Users can now update their profile photo right from their phone, catch up on Vemma news, contact support, as well as view expanded data such as pending volume and free product history. They can even order products right from their smartphone. In addition, the app makes it easy for Brand Partners to create and manage events to help grow their business. Brand Partners can create and record a video invitation and send that invite to their downline and prospects via text. The update also allows Brand Partners to find local events and even get driving directions to their destination.

Vemma Wins 5 Design Awards in GDUSA Competitions

Press Release | 2/23/2013

"We're pleased that the Verve, Vemma and Bod-e brands have received the national spotlight in the design community. Marketers, entrepreneurs and creatives look to this publication for cutting-edge branding that resonates with the public," said Mark Patterson, Vemma VP of Marketing and Brand Development.

All of the designs were created by the award-winning Vemma in-house creative team, with the exception of the Vemma Brand Safety Manual, which was designed in collaboration with a Phoenix design studio.

Vemma Founder and CEO BK Boreyko commented, "Great design is well worth the investment. As a company, Vemma invests generously in research, development, design and marketing so our Brand Partners have top-notch products that practically sell themselves."

Vemma Introduces Verve Bold

Press Release | 2/2/2013

Verve Energy Drink from Vemma Premieres at Sundance

Press Release | 1/30/2013

Guests of the Project Green Music Lounge and The RE:treat lounge sponsored by Entertainment Tonight, MTV, Project Green, The Creative Coalition, CW3PR, Nikki Beach, Southwest Airlines and Minnetonka were treated to Verve Energy Drink as well as Verve Healthy Happy Hour cocktails. The Project Green Music Lounge and RE:treat were bursting with energy and provided spectacular views and hot venues for celebrity interviews, music and entertainment. Guests also received a selection of Verve Energy Drink products in celebrity swag bags distributed at the lounge-style gifting suites. Verve was shared with Hollywood elite such as Nicole Kidman, Matthew McConaughey, Naomi Watts, Alicia Keys, Jennifer Hudson, Kristen Bell, Jane Lynch and others, who received Verve and Verve Zero Sugar to enjoy at the festival.

With its great taste and healthy ingredients, Verve also caught the attention of Entertainment Tonight and will be featured on the show's Sundance Special, which airs this week in the United States and internationally over the weekend. Check your local ET air dates and times here or view the segment online. Entertainment Tonight is touted as the most watched entertainment news magazine in the world and is the longest-running entertainment news program.

Lending its dazzling design to the spectacular Park City backdrop, Verve was spotted on MTV News interviews with Joseph Gordon-Levitt (making his directorial debut with "Don Jon's Addiction") and Tony Danza, as well as Director Robert Rodriguez, who returned to Park City to celebrate the anniversary of his cult classic, "El Mariachi."

BK Boreyko, Vemma Founder and CEO, commented, "Verve is a fresh and dynamic brand that fits perfectly with the excitement and energy at Sundance. We were honored to participate in this year's festival and happy to support Project Green and their efforts to promote healthy kids and a healthy environment."

Sundancers also got a sneak peak at Verve Bold, the newest product in the Verve Energy Drink line, which launches January 30. Verve Bold has 50% more energy and 70% less sugar than the original Verve formula, plus no artificial sweeteners, a low-carb profile, and just 5g of natural sweeteners per serving.

Vemma Kicks Off Chris Powell 12-Week Bod-e Challenge

Press Release | 1/6/2013

SCOTTSDALE, Ariz., Jan. 4, 2013 -- January 2 marked the official start of the Chris Powell 12-Week Bod-e Challenge, a wellness and weight loss contest spearheaded by Chris Powell, TV Celebrity Transformation Specialist, best-selling author and Vemma Bod-e Spokesperson. Vemma will be awarding four grand prize packages and four runner-up prizes to the winning contestants.

Each grand prize package for the Individual Women's, Individual Men's and Couple's categories includes a $5,000 cruise vacation, makeover retreat, shopping spree with a personal stylist, plus $1,000 in cash. Runner-up prizes for the same categories include makeover retreats, photo shoots, cash prizes and shopping sprees. The Team category prizes include Apple iPads and cash prizes.

"Let today be the first day of a whole new you. Make the commitment to join my challenge! You can use the free Vemma Bod-e personal trainer app to track your progress, get diet tips from Heidi and me, access recipes, and even determine healthy fast-food options. With the app, we'll make your transformation fast, easy and fun. In just three months, you can reach amazing goals,"* said Chris Powell, TV Celebrity Transformation Specialist and Vemma Bod-e Spokesperson.

The challenge runs through March 25, 2013. Chris and Heidi Powell will judge challenge participants in four different categories (Individual Women's, Individual Men's, Couples and Teams) and will determine the winners. Winners will be announced at Vemma's annual convention in Las Vegas the first weekend in April. Chris and Heidi Powell are expected to present the awards with Vemma Founder and CEO BK Boreyko, in front of a live audience of 5,000.

"You give us 12 weeks, and we'll give you a whole new you.* The Chris Powell 12-Week Bod-e Challenge is a simple and powerful way to take charge of your health. With the free, award-winning Vemma Bod-e app, it's almost like Chris and Heidi Powell have moved in with you to coach you through the program step-by-step, day-by-day. For extra motivation, you'll also get a chance to win amazing prize packages," said Vemma Founder and CEO BK Boreyko.

Available for iPhone and Android, the Vemma Bod-e app sends users six daily messages about what and when to eat, exercise advice, along with daily video messages from Chris and Heidi Powell. It also includes recipes and a weight-loss tracker tool, as well as fast-food eating options from the 20 most popular fast-food chains.

This is the third Challenge held by Vemma Nutrition Company, but the first to incorporate the Chris Powell Bod-e Shake, a healthy, high-protein meal replacement designed by Chris and Heidi Powell. The Chris Powell Bod-e Shake was released November 26, resulting in record sales.

Vemma Launches Free Virtual Trainer App

Press Release | 12/29/2012

The app guides dieters through the Bod-e Transformation Plan, a carb-cycling weight loss program that the Powells developed for Vemma Nutrition Company, based off Chris Powell's New York Times bestselling book, Choose to Lose: The 7-Day Carb Cycle Solution.

"I often hear people say that they don't have time to lose weight. With the Vemma Bod-e app, people don't have that excuse anymore. It walks you through the entire program, day by day," says Chris Powell. "It's just like having Heidi and me right at your side, educating and motivating you every step of the way."

The multiple award-winning app sends users daily text messages about what and when to eat, exercise advice, and daily video tips from Chris and Heidi Powell. It also includes recipes and a weight loss tracker tool. The updated version of the app also includes fast food eating options from the 20 most popular fast food chains.

Features of the Vemma Bod-e App include:

-- 84 daily video tips from Chris and Heidi Powell -- Up to 6 text notifications per day to keep you on track -- Reminders of what and when to eat -- Carb cycle schedule on a daily, tomorrow and next week view -- Grocery list builder based on your Bod-e recipes -- Recipe favorites option -- Fast food menu that lists the "carb-cycle approved" menu items from the top 20 restaurant chains -- Integrates the Chris Powell Bod-e Shake into the program (launched Nov. 26) -- Progress tracker with weekly progress photo upload -- Entry form to join the Chris Powell 12-Week Bod-e Challenge "Vemma has invested in this app because we see that technology can be used to transform lives for the better. Chris and Heidi Powell are known for their realistic approach to weight loss and their belief that change is possible. Their contributions to the Vemma Bod-e app have made it a vital tool people can use to help achieve their weight loss goals," commented Vemma CEO BK Boreyko.

Vemma Launches Chris Powell Bod-e Shake

Press Release | 11/27/2012

Designed and approved by Chris and Heidi Powell, TV Celebrity Transformation Specialists and Vemma Bod-e Spokespeople, the shake delivers the "Powell Perfect" balance of protein, carbohydrates and healthy fats, to help transform and achieve a healthy weight.*+ Designed for breakfast or lunch, each serving contains:

- 16g of Muscle-Building Protein* - 7g of Hunger-Satisfying Fiber* - 690mg of Brain-Supporting Omega-3* - 20mL of the Clinically Studied Vemma Formula

Chris Powell says he and Heidi have been making their own shakes for years because most commercially available shakes are loaded with artificial sweeteners, the wrong balance of nutrients, or have an unpalatable taste.

"There is a critical need for a healthy meal replacement shake with the right balance of protein and carbohydrates. This shake tastes delicious, and it's a healthy, balanced meal that's ready in seconds," said Chris Powell.

Heidi Powell commented, "I'm really picky about flavor, and I love it! It comes in vanilla and chocolate ice cream flavors and is amazing mixed with water or ice in the blender. It's like having dessert for breakfast, only it's a healthy choice you can feel good about all day."

Pre-orders for the Chris Powell Bod-e Shake have been pouring into Vemma since October. Vemma CEO BK Boreyko commented, "Chris and Heidi Powell bring a wealth of experience to this product and have made it extraordinary. I'm delighted that Chris approached me with the idea of incorporating the shake into our Vemma Bod-e line."

Vemma recently announced that Chris Powell will be judging the company's body transformation contest, the Chris Powell 12-Week Bod-e Challenge, which starts January 1. Earlier this year, Chris and Heidi Powell also collaborated with Vemma to create the multiple award-winning Vemma Bod-e App, which walks people through the 12-week program with text reminders, video tips, suggested recipes, and an online trainer to keep users motivated and engaged every step of the way.

About Chris Powell Chris Powell is the star on hit primetime television show, Extreme Makeover: Weight Loss Edition, which is currently filming for the third season. Chris holds a degree in Exercise Science, with concentrations in biomechanics and physiology, and the training accreditation Certified Strength and Conditioning Specialist (CSCS). Powell is a recurring expert on Good Morning America and The Dr. Oz Show and has appeared on The View, The Oprah Winfrey Show and several local and national television shows. He is the author of the New York Times bestselling book, Choose to Lose, and also writes a regular column about healthy living for The Huffington Post.

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. +To be used in conjunction with a healthy diet and 30 minutes of daily exercise.

Vemma Wins Seven Awards in the 2012 MarCom Competition

Press Release | 11/13/2012

The competition has grown to perhaps the largest of its kind in the world, with over 6,000 entries from throughout the United States, Canada and several other countries in the 2012 competition. A look at the winners shows a range in size from individual communicators to media conglomerates and Fortune 500 companies.

The recently released Vemma 2.0 and Vemma Bod-e mobile apps were both recognized in the awards -- Vemma 2.0 with Platinum, and Vemma Bod-e with Gold. The Vemma 2.0 app allows Brand Partners to prospect, present and communicate in real-time and gives the Vemma brand immense exposure. The Vemma Bod-e 2.0 app features Heidi and Chris Powell, TV Celebrity Transformation Specialists and Vemma Bod-e Spokespeople. The app coaches participants on when and what to eat throughout the day, provides daily video tips and inspirational messages, and helps participants stay on track when they are away from home by suggesting healthy options at the nation's top 20 restaurant chains.

In addition to being recognized for the Vemma app and Bod-e app, the company was also recognized as an award winner for the following submissions: -- Platinum Award for "It All Starts With A Dream" Recruitment Video -- Platinum Award for Vemma News -- Platinum Award for Vemma Bod-e 12-Week Transformation Challenge Social Media Campaign -- Gold Award for "Driving Force" Video -- Gold Award for Vemma Packaging Refresh "Being recognized for our marketing and communications work in several categories is both tremendously humbling and extremely motivating," said Mark Patterson, Vemma VP of Marketing and Brand Development. "We are driven by our mission of people helping people, and these awards demonstrate our commitment to putting cutting-edge tools in the hands of Brand Partners worldwide."

MarCom Awards is administered and judged by the Association of Marketing and Communication Professionals. The Association oversees awards and recognition programs, provides judges and sets standards for excellence. A complete list of Platinum winners can be found on the MarCom Awards website at www.marcomawards.com .

Vemma Wins Two Stevie Awards for Bod-e Product Line

Press Release | 9/19/2012

The award trophies were presented to Vemma at a gala ceremony on September 17th at the Julia Morgan Ballroom in downtown San Francisco, CA. They were presented as part of the second (and final) phase of judging for the 2012 American Business Awards.

To receive a coveted crystal People's Choice Award, Vemma Bod-e received the highest number of votes in the consumer products and services category. A total of 98,000 consumer votes were cast in 30 categories.

"These are awesome products that are helping people see real results, so it's great that they're getting these accolades," says Chris Powell. "People really love the taste and what these products do for their body."

Other notable People's Choice winners included Apple(R) (for the iPad 2 and iPhone 4S), Humana(R) health insurance, and Appsbar, a free online apps building service.

The Vemma Bod-e App -- which features daily tips, support and inspiration from Heidi Powell, Vemma Bod-e Spokesperson, Personal Trainer and Life Coach -- was judged by executives from a 270-person panel and ultimately selected as the Gold winner (the competition's highest honor) in the lifestyle app category.

More than 3,000 entries were submitted in this year's competition. Other Gold Stevie award winners included favorite American brands such as NASCAR, Verizon Wireless, Ford Motor Company and Hilton Hotels and Resorts.

The Vemma Bod-e product line launched in January 2012, sparking the company's first million dollar sales day. Vemma Founder and CEO BK Boreyko commented, "It's been an exciting year with the Vemma Bod-e launch and we are honored with these wins at the Stevies. These awards are a reflection of the hard work of our stellar staff and the talented Brand Partners who represent our company with such integrity. I sincerely thank the Vemma Brand Partners and Vemma Bod-e consumers for choosing us as their favorite consumer product."

Vemma to Launch Chris Powell Bod-e Shake

Press Release | 8/28/2012

A major believer in quality nutrition and natural (non-surgical) weight loss, Powell encourages people to eat a healthy, balanced diet, which can include meal replacement shakes. "I've been working with individuals who struggle with weight issues for over 10 years, and shakes really have a place in an active, busy lifestyle. They're convenient, but I was never impressed with what was offered in the market. So my wife Heidi and I would make our own. We drink them every day," says Chris Powell.

The new product was announced Saturday, August 25, at a training event in North Carolina, where free samples of the Chris Powell Bod-e Shake were given to approximately 900 Brand Partners. The event was streamed live on vemma.com, and Chris and Heidi Powell joined in via Skype to talk about the new product. "I can't wait for this meal replacement shake this fall! It's perfectly built with the proper protein, carb and healthy fat ratios that all my clients follow. This is yet another major milestone in the Bod-e line of weight management products," says Powell.

"This product came about because we're listening to the experts in weight loss," says Vemma Founder and CEO BK Boreyko. "Chris Powell convinced me that meal replacement shakes work, and that a healthier, more balanced shake is definitely needed. Our R&D team collaborated with Chris and Heidi to create a product that's superior to anything else."

The Chris Powell Bod-e Shake complements other products in the line, which includes Bod-e Burn, Bod-e Rest, Bod-e Cleanse, and Bod-e Thirst. The Chris Powell Bod-e Shake will be available in two exciting flavors. Each shake will include the original Vemma formula, a physician-formulated blend of premium antioxidants, mangosteen, vitamins and minerals, along with the perfect blend of protein, carbohydrates, Omega-3 fatty acids and fiber, for optimal results.*

The original Bod-e product line was launched in the U.S. in January 2012, sparking the company's first $1 million sales day. After steadily climbing sales in the U.S., the Bod-e line launched in Europe this summer.

Vemma Announces Opening of Mexico Market

Press Release | 7/25/2012

"Network marketing is hugely successful in Mexico," says Vemma Founder and CEO BK Boreyko. "Mexico's direct-selling revenues are among the top 10 in the world. This launch into our neighboring country will allow us to further develop relationships with Mexico and with the Hispanic community here in the United States."

The Vemma products available for purchase and distribution in Mexico are the original superfruit Vemma formula (32-oz and 2-oz single serve size) and Verve Energy Drink, a lightly concentrated, 8.3-oz beverage touted as "the world's only healthy energy drink." Both products are currently available in over 50 countries around the world.

The Vemma Mexico office address is: Concepcion Beistegui 13 Piso 5 - Oficina 502 Col. Del Valle, Del. Benito Juarez 03100 Mexico, D.F. Tel: 52.55.4746.3690 (If calling inside Mexico -- toll-free 01 800 681 0663)

"I look forward to the opportunities the Mexico market offers Vemma to expand our global brands, and the potential to help people live a better quality of life, both physically and financially," says Vemma Founder and CEO BK Boreyko.

Vemma Introduces Bod-e Thirst

Press Release | 7/3/2012

Available in the U.S., Bod-ē Thirst is a healthier alternative to high-calorie, sugar-laden sports drinks. Featuring a new all-natural sweetener blend that's lower in sugar and carbohydrates, Bod-ē Thirst offers a whopping 1,500 milligrams of three protein-building amino acids, four hydrating electrolytes, Vemma's world-famous plant-sourced mineral blend, and is only 35 calories and 5 grams of sugar per serving.

Bod-ē Thirst transforms water into a flavorful, healthy hydration beverage that can be used before, during, and/or after exercise.* "Hydration is a critical component of optimal health, performance, and weight loss," says Chris Powell, TV Celebrity Transformation Specialist and Vemma Bod-ē Product Endorser. "If you're like me and you prefer flavoring your water, Bod-ē Thirst is the perfect solution! With Bod-ē Thirst, you can increase your water intake while knowing that your body is getting the right balance of electrolytes and reparative amino acids, as well as vitamins and minerals from the Vemma formula.*" Additionally, since thirst is often mistaken for hunger, Bod-ē Thirst is an ideal product to support success with the Bod-ē 12-Week Transformation Plan for healthy weight management.* Its light, refreshing taste supplements daily water intake to help keep hunger at bay and provide a natural feeling of fullness.*

The sweetness of Bod-ē Thirst comes from a proprietary blend of xylitol, organic evaporated cane juice, and stevia. Xylitol is a low-calorie sweetener extracted from fruits and vegetables. Organic evaporated cane juice, one of the healthiest alternatives to refined sugar, isn't processed like refined sugar so it retains more of the nutrients found in natural sugarcane. It's also an excellent source of the carbohydrates that are so vital to people with an active lifestyle. Stevia, an herb found in South and Central America, is calorie-free and about 300 times sweeter than sugar.

Vemma Honored with Silver and Bronze Stevie Awards

Press Release | 6/22/2012

The American Business Awards are the nation’s premier business awards program. All organizations operating in the USA are eligible to submit nominations – public and private, for-profit and non-profit, large and small. More than 3,000 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration in a wide range of categories.

Stevie Award winners were selected by more than 270 executives nationwide who participated in the judging process this year. Vemma was presented with the following awards:

• Silver Stevie Award – Best Internal Recognition/Motivational Event for the Go for the Gold Weekend Summit

• Bronze Stevie Award – Communications or PR Campaign of the Year – Social Media Focused for Vemma’s Use of Social Media to Create Award-Winning Verve Packaging

• Bronze Stevie Award – Communications or PR Campaign/Program of the Year – Internal Communications for Vemma Insider

Nicknamed the Stevies for the Greek word for “crowned,” the trophies were presented to honorees during a gala banquet on Monday, June 18 at the Marriott Marquis Hotel in New York. More than 500 nominees and their guests attended. The presentations were broadcast live by the Business TalkRadio Network.

Vemma Vice President of Marketing and Brand Development, Mark Patterson commented, “Vemma is honored to be recognized for work in these competitive categories. I congratulate our events, communications and branding teams for their success with these projects and for the recognition they have garnered in this prestigious competition.”

Vemma Strengthens Mobile Positioning and Launches Revolutionary App

Press Release | 6/9/2012

Vemma Founder and CEO, BK Boreyko, commented, “Simon’s strong tech background gives Vemma a distinct advantage in our industry. He's built two mega successful technology businesses generating millions in revenue, and his team lives on the cutting edge. As new concepts and technologies are discovered, his first thought is how they can be applied to help grow the Vemma business and put it in the pockets of Brand Partners worldwide. The explosion in mobile platforms, like iPhone, iPad, Android and apps, gives the Vemma brand massive exposure and allows our Brand Partners to prospect, present, and communicate like never before in our industry.”

Vemma 2.0 was released in the App Store this weekend; and the Android version is set to launch in July. Vemma 2.0 highlights some distinct advantages designed to maximize the upon-average 200+ contacts we store in our smartphone. Using that database, Vemma 2.0 allows a prewritten text to be generated with a custom link to a short, two-minute video. A Brand Partner simply decides which of Vemma's three brands would best suit the contact, then hits “Send.” When the prospect watches the video, a “Push” notification is sent to the Brand Partner revealing which video the prospect is watching. That contact is added to their “Hot List” of prospects for fast follow-up. This app was released with an impressive nine-language option for instant global acceptance. Click here to view the keynote.

Newly appointed CMO, Simon Grabowski, said, “I've learned this business model is all about conversations. As a Brand Partner, the more conversations you start, the stronger your results will be. Technology should never attempt to replace relationships; and what’s revolutionary about Vemma 2.0 is that it simply lets Brand Partners start conversations faster. This conversation accelerates their success, as sending a text to a friend is a nonintrusive 'icebreaker' that lets Brand Partners share the Brand Story with the people they know. This unique ‘Invite-a-Friend’ system is simple, easy and intuitive. It's also fun and rewarding, as they get a ‘Push’ notification the moment their friend starts watching the video." He goes on to say, "This weekend we've seen record mobile activity and record signups, as Brand Partners invited their friends and contacts with the prospecting tool. In fact, our mobile platform has had over 1,000,000 server hits to date and experiences amazing growth. My team is already working on some exciting, next-level enhancements for future versions that I can't wait to introduce later this year.”

Vemma's mobile team is also hard at work putting the finishing touches on its Bod•e 2.0 app. Featuring Chris Powell (TV Celebrity Transformation Specialist and Vemma Bod•e Product Endorser) and Heidi Powell (Vemma Bod•e Spokesperson, Personal Trainer and Life Coach), Bod•e 2.0 will include 84 daily video tips and inspirational messages exclusively to your smartphone. One video is featured for each day of the Vemma Bod•e 12-Week Transformation Challenge along with 5 daily “Push” notifications, coaching participants on when and what to eat throughout the day. A fast-food section will deliver high- and low-carb options in the nation’s top 20 restaurant chains, helping participants stay on track when they are away from home. This free app will, for the first time, become open to the public allowing the Bod•e brand of products to potentially be seen by millions considering Chris Powell's #1 reality show currently has almost 5 million viewers in the US and is seen in over 100 countries.

Vemma Honored with Multiple Awards in Annual Communicator Awards

Press Release | 5/4/2012

The Communicator Awards is the leading international awards program honoring creative excellence for communication professionals. With thousands of entries received from across the US and around the world, the Communicator Awards is the largest and most competitive communications awards program. Vemma is honored to have been recognized with the following awards:

•Vemma Bod-e Trainer Website – Gold Award of Excellence (Websites - Health) •Vemma Bod-e App – Silver Award of Distinction (Mobile Apps – Health and Wellness) •Vemma Bod-e Language Brochure – Silver Award of Distinction (Brochure – Product) •Verve – Silver Award of Distinction (Marketing/Promotion – Packaging)

Vemma Vice President of Marketing and Branding, Mark Patterson commented, “It is an honor to have been recognized for work that covers a spectrum of visual arts categories including web and mobile technology design as well as traditional print and packaging work. I congratulate our branding team for their creativity and dedication to building the Vemma brand.”

Founded by communication professionals over a decade ago, The Communicator Awards is an annual competition honoring the best in advertising, corporate communications, public relations and identity work for print, video, interactive and audio. This year’s Communicator Awards received thousands of entries from companies and agencies of all sizes, making it one of the largest awards of its kind in the world.

The Communicator Awards are judged and overseen by the International Academy of the Visual Arts (IAVA), a 550+ member organization of leading professionals from various disciplines of the visual arts dedicated to embracing progress and the evolving nature of traditional and interactive media. Current IAVA membership represents a "Who's Who" of acclaimed media, advertising, and marketing firms including: Condè Nast, Coach, Disney, The Ellen DeGeneres Show, Estee Lauder, HBO, Keller Crescent, Monster.com, MTV, Polo Ralph Lauren, Sotheby’s Institute of Art, Tribal DDB, Victoria’s Secret, Wired, Yahoo!, and many others.

Vemma Smartphone App Released at Convention

Press Release | 3/6/2012

"We believe Vemma iPhone sets a new standard for the network marketing industry. In true revolutionary fashion, the new business app lets Vemma Brand Partners worldwide track and engage their entire Vemma business right from their smartphone. It is beautifully designed, easy to use, very fast and very powerful. It will change how Vemma Brand Partners engage their business while on-the-go," said Simon Grabowski, COO and Founder of Vemma Europe, who personally oversaw the app's development.

The Vemma iPhone app allows Vemma Brand Partners to run their business from the palm of their hand. The app will allow them to enroll new Brand Partners right from their phone; check their current rank; view details, such as cycles reported; check QV on each team and cycle per rank advancement period; track progress and actionable steps to reach the next level; review their genealogy; track Platinum Club qualifications; and view action items needed to qualify for the month.

This is the second app released by Vemma within the past two months. The Vemma Bod•e app, an online weight management tool, was released January 7, 2012, along with the Company’s new weight management product line.

Dr Mehmet Oz Signs on as Keynote Speaker for Vemma Convention

Press Release | 2/10/2012

For the third year, Dr. Mehmet Oz, the two-time Daytime Emmy® Award-winning host of Emmy Award-winning The Dr. Oz Show and Vice Chair and Professor of Surgery at Columbia University will educate Vemma Brand Partners about nutrition in an intimate and interactive, town-hall-style event. A select group of Brand Partners will have the opportunity to join Dr. Oz for a photo shoot opportunity, with all proceeds to be donated to HealthCorps®, the proactive health movement he founded with his wife, Lisa, that works to fight the obesity and mental resilience crises through a peer mentoring program in high schools. Its goal is to get American students and communities across the country to take charge of their health.

Chris Powell, star of Extreme Makeover: Weight Loss Edition®, Vemma® Bod-e™ Product Endorser and author of Choose to Lose: The 7-Day Carb Cycle Solution, will discuss Vemma’s newest product line, a first-of-its-kind healthy weight loss solution.*†

Successful publisher, author, entrepreneur and sought-after keynote speaker, Darren Hardy, will teach attendees how to increase their leadership potential and business savvy, sharing insider industry information and firsthand success techniques.

“I am excited about the upcoming Vemma Believe 2012 convention and thrilled to share this incredible lineup of speakers who believe in Vemma, our mission and our commitment to helping others,” commented Vemma Founder and CEO, BK Boreyko.

Vemma won a Stevie Award® for Best Trade Show or Convention for last year’s Vemma Power of Why Convention 2011 at the 2011 American Business Awards.

About Dr. Oz:

Two-time Daytime Emmy Award-winning host of Emmy Award-winning The Dr. Oz Show, Dr. Mehmet Oz is Vice Chair and Professor of Surgery at Columbia University. He directs the Cardiovascular Institute and Complementary Medicine Program at New York Presbyterian Hospital. His research interests include heart replacement surgery, minimally invasive cardiac surgery, complementary medicine, and healthcare policy. He has authored over 400 original publications, book chapters, and medical books; has received several patents; and performs more than 100 heart surgeries per year.

About Chris Powell:

Chris Powell is the star of the hit, prime time show Extreme Makeover: Weight Loss Edition®, which will return for a second season in spring 2012, and author of Choose to Lose: The 7-Day Carb Cycle Solution. Chris holds a degree in Exercise Science with concentrations in biomechanics and physiology, and the training accreditation of Certified Strength and Conditioning Specialist (CSCS). Powell is a recurring expert on Good Morning America and The Dr. Oz Show and has appeared on The View, The Talk and many other local and national television shows. Powell also writes a regular column about healthy living for The Huffington Post.

About Darren Hardy:

Darren Hardy has been engaging and inspiring audiences with his messages of personal achievement for more than 17 years. As publisher and editorial director of SUCCESS magazine, Darren is in the unique position of sitting down with the leading experts on human performance and achievement, as well as many of today's top CEOs, revolutionary entrepreneurs, superstar athletes, entertainers and Olympic champions, to uncover and share the success secrets behind their extraordinary success. Darren shares these coveted insights in his keynotes. Darren's highly valued, actionable, and results oriented content along with his witty, commanding, and engaging style have made him a favored keynote speaker to audiences of 50 to stadiums filled with over 20,000 people all over the world.

Vemma Unveils Rebranded Verve Product Line

Press Release | 7/30/2011

After four successful years and the sale of 24 million cans, Verve Energy Drink remains the same popular, great-tasting product it has been since its inception – now with a fresh packaging makeover for both low natural sugar and sugar-free varieties. In addition, Verve Sugar Free was renamed Verve Zero Sugar, a more desirable and modern term as indicated by market research and Vemma Brand Partner feedback. The new Verve Energy Drink can designs will debut in September.

In addition to packaging updates, Verve Energy Shot underwent a reformulation. Enhancements to the product include:

One low-carb formula to replace the regular and sugar-free varieties A sleek 2-oz. serving size A revolutionary new flavor Increased natural caffeine to 160 mg, which is about the amount found in 2 cups of coffee A 24-bottle Fridge Brick® box to replace the 12-bottle display box A QR code on the label and packaging that links to the Verve Energy Shot web page for improved marketing capabilities A clean, fresh, and predominantly white design that signifies healthy energy

The new Verve Energy Shot will launch in the United States, Australia, New Zealand and Japan on August 1.

Vemma Brand Partners were an integral part of the rebranding efforts. The company conducted Social Media campaigns to solicit feedback from among its 23,600 Facebook® fans. Brand Partners were asked to choose their favorite of five design options and provide feedback about the rebranding efforts. The result is a bright, fresh and healthy look that reflects the brand’s core values.

Vemma Opens Doors In Columbia

Press Release | 4/29/2011

According to the World Federation of Direct Selling Associations, Colombia is the 15th largest direct-selling market in the world, with sales of $1.26 billion(2009), an estimated 900,000 salespeople and an increasing trend associated with natural and alternative methods for nutrition, including liquid dietary supplements.

Colombia is the gateway to South America, boasting the largest Spanish-speaking direct-selling market in South America. The country enjoys a booming economy, offering strong potential for business growth.

"I look forward to the opportunities Colombia offers to expand the Vemma global brand, and the potential to help people live a better quality of life, both physically and financially," says Vemma Founder and CEO BK Boreyko.

Vemma Opens Doors In Columbia

Press Release | 4/29/2011

According to the World Federation of Direct Selling Associations, Colombia is the 15th largest direct-selling market in the world, with sales of $1.26 billion(2009), an estimated 900,000 salespeople and an increasing trend associated with natural and alternative methods for nutrition, including liquid dietary supplements.

Colombia is the gateway to South America, boasting the largest Spanish-speaking direct-selling market in South America. The country enjoys a booming economy, offering strong potential for business growth.

"I look forward to the opportunities Colombia offers to expand the Vemma global brand, and the potential to help people live a better quality of life, both physically and financially," says Vemma Founder and CEO BK Boreyko.

David Latour Teams With Vemma

Press Release | 11/19/2010

The partnership is effective immediately, and David will be providing samples of several of the company's healthy energy juices at Myrtle Beach Speedway this weekend, where he will race in the 250-lap late model portion of the Myrtle Beach 400.

The Vemma Nutritional Program provides a powerful liquid formula that makes it easy to get the vitamins, minerals and antioxidants you need to form a solid nutritional foundation. Featuring Verve energy drink and four other products, the Vemma program is designed to combat the "free radical" molecules in the body that contribute to premature aging and health issues.

"I'm excited to be partnering with Vemma," Latour said. "I'm a huge believer in eating healthy and staying fit, and these products are not traditional energy drinks loaded with caffeine or sugar. They are a combination of several different vitamins and antioxidants, and they are designed to be nutritious as well as to increase your energy level."

A limited supply of free samples will be handed out this weekend to fans interested in trying the products. Just stop by the No.89 pit area and see David, and wish him luck as he competes against the best in NASCAR Late Model racing at Myrtle Beach.

Vemma Raises 40k For Miracle Network

Press Release | 10/18/2010

The campaign -- which took place June 1 through August 31, 2010 -- encouraged Vemma Brand Partners and employees to donate online, via phone and text, as well as on-site at Vemma store locations. Funds raised contribute to the critical medical care, valuable research and essential education at children's hospitals and foundations worldwide.

Vemma Founder and CEO BK Boreyko commented, "As a wellness company we strive to make a healthy difference in the lives of others and are proud to support an organization that does this on a huge scale every day. Children's Miracle Network is an amazing organization that inspires people to help make a difference one dollar at a time. We are honored to support the meaningful work they make possible."

Children's Miracle Network organization helps create miracles every day by raising funds for over 170 children's hospitals. Donations to Children's Miracle Network fund the medical care, research and education necessary to help save and improve the lives of over 17 million children each year. For more information, please visit http://www.childrensmiraclenetwork.org.

Founded in 2004 by BK Boreyko, Vemma Nutrition Company is rapidly growing as one of the premier industry leaders specializing in premium liquid nutrition. Every day, thousands of people join the company's mission to make a positive difference in the lives of others through the sharing of the clinically studied Vemma formula. The Vemma wellness products, coupled with the company's rewarding business opportunity, help people to live a better quality of life, both physically and financially. Vemma is headquartered in Scottsdale, Arizona and distributes its products through a global network of independent Brand Partners operating in 50 countries. For more information, please visit http://www.vemma.com.

Vemma Opens To Canada

Npros.com | 9/24/2010

According to BK Boreyko, Founder and CEO of The Vemma Nutrition Company, "Doing business in Canada is simply a natural progression of enhancing health and wellness in a country that already 'gets it'. Our goal is to offer this opportunity for health and financial well-being to as many people around the world as possible".

Vemma Canada will be able to produce and distribute its products Via a state-of-the-art shipping center in Oakville, Ontario. This product line includes the introduction of Vemma VERVE, and Vemma THIRST to the Canadian marketplace through its network of independent Brand Partners.

Vemma To Host Rufus Event At YMCA

Press Releases | 8/20/2010

Approximately 200 second- to fifth-grade students enrolled in the University City YMCA day camp will gather to hear from Charlotte Bobcats staff and listen to a story. The rambunctious feline known as Rufus will also perform and give a testimony to the importance of reading every day.

Children in attendance will receive gift bags, including Charlotte Bobcats memorabilia, as well as a Vemma NEXTTM-branded reusable lunch bag and the ultra-premium children’s nutritional supplement, Vemma NEXT, ideal for children 2 to 12. It includes a full ounce of the Vemma formula, along with an enhanced nutrient blend unique to children’s nutritional needs.

Vemma NEXT Teams with Presbyterian Hospital to Support Childrens Health

Press Release | 8/11/2010

It is reported that one in nine children in North Carolina lack health insurance. An alarming 37,000 are on the list for subsidies. Through the Presbyterian Hospital Community Care Cruiser Program, these children can receive an array of medical services, in a mobile medical unit.

Now, thanks to Vemma's partnership with Presbyterian Hospital, every un- and under-insured child who visits the mobile medical unit will also receive a month's supply of Vemma NEXT, and can return each month for more. Vemma NEXT is physician formulated and designed for children 2 through 12. It includes a full ounce of the Vemma formula, along with an enhanced nutrient blend unique to children's nutritional needs. Vemma NEXT helps children stay healthy, because it contains antioxidants and nutrients that help support the body's immune system.*

"It's our goal to help keep children healthy. By sharing Vemma NEXT with these under-served kids, we know we're making a big difference in their overall well-being," says Vemma Founder and CEO BK Boreyko.

In time for school

The Vemma and Community Care Cruiser partnership will kick off at the Community Care Cruiser's Big Shot Days on August 6, 2010. Here children receive immunizations for the upcoming school year, while enjoying activities and giveaways that make the day more fun.

Vemma Teaming With Childrens Miracle Network And The NEXT Generation

Press Release | 6/10/2010

Funds will be raised through Vemma Brand Partner and employee contributions, online donations, as well as an allocation of proceeds from the sale of Vemma NEXT. Marketing aspects of the campaign include co-branding of the Vemma NEXT product, e-mail marketing, social media marketing via Facebook and Twitter, and a mobile donation campaign through the Mobile Giving Foundation where donors can text the word “Vemma” to 85944 to make a $10 donation*.

Founded in 2004 by BK Boreyko, Vemma Nutrition Company is rapidly growing as one of the premier industry leaders specializing in premium liquid nutrition. Every day thousands of people join the company’s mission to make a positive difference in the lives of others through the sharing of the clinically proven Vemma formula. Vemma wellness products, coupled with the company’s rewarding business opportunity, help people live a better quality of life, physically and financially. Vemma is headquartered in Scottsdale, Arizona, and distributes its products through a global network of independent Brand Partners operating in 50 countries. For more information, please visit http://www.vemma.com.

Children’s Miracle Network helps create miracles every day by raising funds for 170 children’s hospitals. Donations to Children’s Miracle Network fund the medical care, research and education necessary to help save and improve the lives of more than 17 million children each year. For more information, please visit http://www.childrensmiraclenetwork.org.

Vemma Donates Supplements To Needy Children

Press Release | 5/31/2010

BK Boreyko, Vemma Founder and CEO, commented, "We are honored to supply this nutritionally complete product, and are thrilled to know that our donation is going to reach children in Haiti and the U.S. who so desperately need help. Our collaboration with K.I.D.S. and their agency partners is going to have a direct impact on the health and livelihood of thousands of children now and in the future."

The finest and most complete children's supplement available, Vemma NEXT is physician formulated and includes the clinically proven immune enhancing and bioavailability results of its proprietary Vemma nutrition formula. Ideal for children ages 2 to 12, Vemma NEXT is enhanced with key nutrients that meet or exceed 100% of the USRDA, quercetin, over 65 plant-sourced minerals, 14 organic fruit and vegetable phytonutrient sources, choline and an all-natural vegetarian source of DHA (omega-3 fatty acid) to support healthy growth and development.*

Founded in 2004 by BK Boreyko, Vemma Nutrition Company is rapidly growing as one of the premier industry leaders specializing in premium liquid nutrition. Every day thousands of people join the company's mission to make a positive difference in the lives of others through the sharing of the clinically proven Vemma formula. Vemma wellness products coupled with the company's rewarding business opportunity help people live a better quality of life, physically and financially. Vemma is headquartered in Scottsdale, Arizona and distributes its products through a global network of independent Brand Partners operating in 50 countries. For more information, visit vemma.com.

K.I.D.S. brings hope and self-esteem to more than 4.5 million children and their families each year by providing children's products donated by manufacturers and retailers. With overhead costs consistently under 2.5% K.I.D.S. is one of America's most efficient charities, has earned Charity Navigator's highest rating of four stars, and meets all standards set by the Better Business Bureau's Wise Giving Alliance.

Vemma NEXT Helps Children Via Food Banks

Press Release | 5/8/2010

To date, Vemma has established donation partnerships with St. Mary's Food Bank Alliance in Arizona, Lowcountry Food Bank in South Carolina, Connecticut Food Bank, Community Share, Weld Food Bank, Care and Share Food Bank, and Food Bank for Larimer County in Colorado. The Scottsdale, AZ company has established a one-for-one donation program, donating a month's supply of Vemma NEXT to a child in need for every month's supply sold.

Kids need proper nutrition to thrive and those who may not be getting enough to eat are particularly vulnerable. Through the Feeding America Network of Food Banks, we are able to reach out to these children to offer vital nutrition that may be missing in their diets and help support their growing minds and bodies.* BK Boreyko, Vemma Founder and CEO commented, "Kids need proper nutrition to thrive and those who may not be getting enough to eat are particularly vulnerable. Through the Feeding America Network of Food Banks, we are able to reach out to these children to offer vital nutrition that may be missing in their diets and help support their growing minds and bodies.*"

The finest and most complete children's supplement available, Vemma NEXT is physician formulated and includes the clinically proven immune enhancing and bioavailability results of its proprietary Vemma nutrition formula. Ideal for children ages 2 to 12, Vemma NEXT is enhanced with key nutrients that meet or exceed 100% of the USRDA, quercetin, over 65 plant-sourced minerals, 14 organic fruit and vegetable phytonutrient sources, choline and an all-natural vegetarian source of DHA (omega-3 fatty acid) to support healthy growth and development.

Vemma Launches Vemma Thirst

Press Release | 2/3/2010

Perfect for pursuing any activity, Vemma THIRST comes in convenient single serving packets. Once activated with water, it nourishes the body by delivering an ultra-premium supply of vitamins and plant-sourced minerals; supports recovery by supplying key, protein-building amino acids, replenishes electrolyte levels and sustains energy with specialized carbohydrates.* Consumers now have a healthy hydration beverage at their fingertips, made without the high fructose corn syrup or artificial flavors, sweeteners, colors and preservatives used in other sport drink beverages.

Verve Energy Drink Reaches Australia

NewsMaker | 12/31/2008

• Delicious, fast-acting energy drink; • Ultra premium vitamin and mineral supplement; • Powerful mangosteen and aloe juice phytonutrients.

The rising demand for energy drinks in today’s fast paced environment makes Verve perfectly positioned with an energy drink appealing to a wide range of demographics.

And living in an increasingly health conscious society, Verve also offers the perfect daily nutritional supplement. The proprietary and extremely powerful blend of vitamins, minerals, and antioxidants makes Verve the perfect healthy alternative to traditional energy drinks.

Verve Energy Drink Mentioned in Daily Illini

Daily Illini | 9/18/2008

...Dick Christenson said he believes the nickname is far from juvenile.

"I got more energy than most guys my age," he said while drinking a can of Verve, his favorite energy drink. Christenson sells this and Chicago style hot dogs at Mustard's Last Stand, all while singing Italian and Irish songs his parents taught him in his youth...

Vemma in the Calgary Herald

Calgary Herald | 3/12/2008

A: Vemma stands for vitamins, essential minerals, mangosteen and aloe, and it comes as two liquid drinks to be mixed together and consumed daily instead of taking more conventional vitamin/mineral supplements.

Mangosteen, one of the highly touted components, is a tropical fruit prized for its delicate taste. It is sometimes called the "queen of fruits" and has been described as the most delicious fruit in the world. Mangosteen trees are native to Malaysia but grow elsewhere in the tropics, mostly in India, Thailand, Vietnam and other parts of Southeast Asia.