SoZo News

SOZO Launches Ignite Natural

Press Release | 11/14/2014

Ignite® Natural contains no harmful chemicals, artificial colors, artificial flavors or artificial sweeteners. Powered by a high antioxidant superfruit, CoffeeBerry®, it also contains healthy vitamins C and D. The caffeine used in the formula is a naturally occurring source of caffeine – unlike many other products on the market that contain a synthetic source.

Ignite Natural was previewed at the SOZO 2014 National Empowerment Convention in St. Louis, Missouri, where co-founder / director Larry Cantrell announced, “This is a great-tasting and natural alternative to other unhealthy energy drinks on the market.” Mark Adams, CEO and co-founder of SOZO also commented, “Energy Drinks are over $12 billion in the United States alone. We plan on taking our product to a global audience.”

SOZO will engage its independent active distributors with an I IGNITE video contest to show how they are using the Ignite Natural energy drink to “ignite” their day. Top videos will win prizes including t-shirts, products and free tickets to the next national convention.

Sozo Launches Green Coffee Bean Extract

Press Release | 7/3/2012

Following the release of a clinical trial on the effectiveness of green coffee beans that was highlighted on The Dr. Oz Show, the interest in this amazing product surged. As manufactures scrambled to get their variations to market, Sozo Nutritionals took its time to select the best, highest quality ingredients available. This attention to quality is a hallmark of their product line. Forgoing production shortcuts has helped position Sozo Nutritionals as a premium quality brand in the competitive supplement industry.

A recent clinical trial published in the Diabetes, Metabolic Syndrome and Obesity: Targets and Therapy Journal showed that the active ingredient in green coffee beans, chlorogenic acid, had amazing weight loss effects in a double-blind randomized placebo controlled study. Participants in the study took green coffee bean extract over a period of 22 weeks while their calorie intake and expenditure was closely monitored. Participants ate an average of 2400 calories per day but did not follow a specific diet or meal plan. Furthermore, the participants did not do any exercise beyond their regular daily activities. After 22 weeks, participants receiving the green coffee bean extract lost an average of 17lbs versus those on the placebo. These amazing results have echoed through the natural health world and have peaked the interest of doctors and nutritionist across the nation.

"We are extremely pleased with the results observed in the study, there is obviously something amazing about the effects of Chlorogenic Acid on weight loss", says Sozo Nutritional's President and Natural Health Consultant, Brandon Larson. "We were quick to recognize that this product could a meet a need and help people lose the weight that otherwise wasn't budging with diet and exercise alone." To assure that their product met the standards set in the clinical trials, Sozo Nutritional's Green Coffee Bean Extract contains a guaranteed minimum, 50% Chlorogenic Acid, the active compound found in green coffee beans, as used in the clinical studies. Larson says, "We stand behind this product 100% and are excited to assist people in reaching their desired weight goals and to live happier, healthier, lives."