South Hill Designs News

South Hill Designs Launches New Virtual Locket Designer

Press Release | 2/11/2015

Using state-of-the-art, cutting-edge technology, the online jewelry designer encourages its users to “build their own story” and see it come to life in real time, prior to placing their orders.

Currently there is nothing like it in direct selling.

For South Hill entrepreneurs, otherwise known as Artists, this means that they can now carry their businesses with them in their purse or pocket, allowing them to show custom-designed products to potential customers and business associates everywhere they go.

Focus group testing of the new feature showed a 40% increase in closed sales, crediting the ability to effortlessly showcase tens of thousands of locket configurations, and technology that is intuitive and easy to use by anyone with even the most basic online skillset.

Co-founders, Brian Palmer, CEO and Joe Ochoa, COO, were corporate tech experts prior to launching South Hill Designs, and are firm believers in using technology to drive communication and facilitate sales and company growth.

“We are very proud of this new feature and feel that it is not only exciting in terms of new technology, but it is also fun to use!” beamed Palmer. “We at South Hill consider fun a core value, and feel that business can be a social lifestyle to enjoy with friends and loved ones.”

“We are always working to improve the user experience, and to help our entrepreneurs expand their businesses and achieve their dreams,” added Ochoa. “We created South Hill to give women entrepreneurs a chance to shine while embracing their love of living, and we feel that our new online virtual locket designer offers them even more of an opportunity to succeed.”

South Hill Designs Unveils New Suite of Online Marketing Tools

Press Release | 5/17/2014

In addition to new branding and packaging for its products, South Hill revamped its digital toolbox, putting it once again at the forefront of direct sales companies. Highlights include:

New digital invitations that allow anyone invited to a Social to shop online, so hostesses won't miss out on rewards if their guests can't attend in person.

An updated online shopping experience including a magnification tool, allowing customers to view the intricate lockets in detail, and a streamlined shopping cart for easier checkout.

A new dashboard lets Artists track ordering, review a history of all Hostesses and Socials, assign multiple attendees to a Social and divide an order among multiple customers.

A completely revised online database of training documents and frequently asked questions.

An improved reporting tool for Artists to view their downline promotions, sales, and other figures, making team management more accurate and transparent.

A digital newsletter showcasing new products and offering fresh ideas for hosting socials or building a rewarding home business.

"South Hill is always listening and implementing ideas from our Artists and customers," says CEO Brian Palmer. "We're committed to communication and innovation."

Palmer adds that South Hill plans to continue rolling out new products and improving the home party experience.

South Hill Proves Spectacular Growth Is Still Possible

Press Release | 1/7/2014

CEO Brian Palmer says: “In today’s economy many companies are struggling to maintain sales, let alone grow. South Hill has proved that incredible growth is still possible.”

Palmer attributes the company’s first-year triumph to several factors coming together to create what he calls “a perfect storm of success.”

First and foremost, he gives credit to the company’s independent distributors, known as Artists. “Our Artists are the most passionate, hardworking and enthusiastic people I have known,” he says. “We’re enormously proud of what they’ve achieved in this first full year of operations.”

Product innovation is the driving force for South Hill. The most spectacular example in 2013 has been the introduction of the company’s patent-pending locket bracelet. Selling at ten times the rate of any other locket, the first delivery of this breakthrough product sold out in three days.

Other winning innovations have included an elegant diamond-shaped locket, and a series of wraps featuring fine leather with a metallic sheen. For 2014, South Hill is preparing to add further accessories, including a range of earrings, to its flagship product line.

“Creating fabulous and original products is our passion,” says COO and cofounder Joe Ochoa. “Customers are voting with their purchases with every new product we launch. What’s clear is that today’s woman loves to personalize her wardrobe in every possible way—especially with jewelry that tells her unique story.”

As well as giving women new ways to express themselves with jewelry, South Hill offers them the possibility of creating additional income, or even a whole new career.

“Times are hard for many people,” says Director Amy Faircloth. “South Hill stands as a beacon of hope. After a thrilling first year, our Artists from coast to coast are looking forward to 2014 with total optimism.”

South Hill Designs Announces Official Launch in Canada

Press Release | 10/22/2013

South Hill markets personalized jewelry through home parties known as “socials”. Since its official launch in February 2013, South Hill Designs has been growing faster than any comparable organization, with new independent distributors, called Artists, joining every week in all 50 states.

South Hill attributes its success to a product line that invites customers to express themselves through personalized jewelry. The company offers a range of lockets and chains, along with hundreds of charms, coins and other pieces. Customers get together at informal socials and compose their jewelry.

CEO Brian Palmer explains: “We invite our customers to ‘Wear What You Love’ — and that says it all. Customers create jewelry that tells their story, whether it's about a cause like autism research, or a favorite hockey team, or a beloved grandchild, or a passion for ice cream. We have charms for just about every enthusiasm, as well as beautiful decorative crystals and screens.”

The company’s Canada launch will be spearheaded by Regional Sales Director Nicole Langer, who brings years of successful experience in the jewelry party-plan sector, both as a top-earning distributor and as a corporate executive.

“South Hill Designs is the most exciting company in my career,” says Langer. “There’s a culture of innovation here that I’ve never encountered before. New products, new programs, new support tools… they just keep coming. And the compensation for Artists is second to none.”

With exponential growth already established in the US, the company is confident of rapid expansion north of the border.

“We’ve been eager to launch in Canada since we began,” says COO and co-founder Joe Ochoa. “It’s such a lively, positive market. Now we’re ready. Our concept is proven, our systems are robust, and the product line just keeps expanding. We’re committed to giving our Canadian Artists the strongest possible start to their new home-based business. ”

South Hill Designs Partners with Make-A-Wish

Press Release | 9/26/2013

South Hill markets personalized jewelry through home parties known as “Socials.” Customers select a locket and choose from a growing range of charms, droplets, coins and screens to complete their own unique piece. The idea, according to the company website is “to wear what you love,” using jewelry as a means of personal self-expression.

South Hill has designed and manufactured a complete set of additions to support the new Make-A-Wish program. They include a coin inscribed with the word “Wish”, offered in silver tones, gold, or rose gold. There is also a magic wand, a miniature shooting star and a star screen.

The company plans a special campaign to promote the new products on its website and Facebook Page, and through communications to its network of independent distributors (known as “Artists”). Sales from all these products will directly benefit Make-A-Wish.

“Like millions of North Americans, we love what Make-A-Wish is all about,” explains COO and co-founder Joe Ochoa. “For a child with a life-threatening medical condition, the opportunity to have their one true wish granted is truly magical. So we’re thrilled to launch the program, knowing that every sale of these special products is going to help make a child’s wish come true.”

Since its official launch in February 2013, South Hill Designs has been growing faster than any home party Jewelry Company, with new independent distributors, called Artists, joining every week.

South Hill Designs Maintains Number 1 Online Ranking Over 6 Months

Press Release | 8/26/2013

Home Party Rankings, a division of Quivex Media, measures public interest in home party companies through a proprietary methodology that is designed to resist manipulation.

The significance of this independent ranking is that it shows growing attention to South Hill Designs in the highly competitive home party industry. The top spot has been held by the company, not just for a brief spell but over a sustained period of nine months. In other words, South Hill Designs is consistently capturing more interest in its market than any other home party operation.

“Success is not an accident,” observes South Hill Designs CEO Brian Palmer. “Our whole team has worked extraordinarily hard to gain this leading industry position. That includes our home office staff, of course, but most of all our wonderful Artists, the independent representatives who are spreading the word about South Hill Designs in the United States, Puerto Rico and Canada.”

South Hill Designs has seen exponential growth in both sales and the acquisition of new Artists since its launch. The company attributes its success to three factors. First, it offers a product line that enables women to express themselves through creating their own jewelry. Regional Sales Director Amy Faircloth explains: “You take one of our beautiful lockets and then you select from a huge array of charms, coins, screens and droplets. Each piece becomes an expression of your personal passions, whether that’s a favorite sports team, a charitable cause, a beloved child or a fun hobby. Our jewelry is a way to ‘wear your story,’ and we’ve found that women everywhere just love the concept.”

Secondly, the company has established a culture of innovation, expressed both in its product line and its use of technology. “We will never stop looking to create the next new advantage for our customers and our Artists,” says COO and co-founder Joe Ochoa. “Whether that’s a totally original jewelry concept, or super-easy online tool for organizing Socials.”

Thirdly, South Hill Designs has made a priority of training and generously rewarding its independent Artists. "Our compensation program has been built by the best in the industry – the Sheffield Group," CEO Palmer explains. "It's designed to create an exciting career path for people who have the desire to totally transform their financial lives, or to support those who simply want a little extra cash each month."

South Hill Designs is now preparing its official launch in Canada, the first step in a plan to build a worldwide company.

South Hill Designs Launches Social Dashboard Tool

Press Release | 8/4/2013

Distributors, known as "Artists", are the lifeblood of South Hill Designs, and event tools are critically important to their business. Socials are events where guests experience the company’s range of lockets, charms, screens, chains and droplets. Guests create their own jewelry to express their individual interests, stories and passions. Artists find hosts who hold Socials in their homes or online, and then help them invite guests.

The new Social Dashboard enables Artists to set up their Socials, send invitations, integrate to social media, manage orders and track progress using a single end-to-end platform.

Effective invitations are critical to the success of every Social. The new Social Dashboard enables Artists to enter a guest’s contact details and automatically send an attractively designed invitation. Not only that, the system includes complete social media integration, so invitations can be shared on Facebook, Twitter and Pinterest.

"Our Artists are thrilled by this new tool," says Regional Sales Director, Amy Faircloth. "It means they can concentrate on their real priority, which is interacting with hosts and guests, instead of spending time struggling with logistics."

"It’s an industry first to allow a host to earn rewards from traditional methods as well as cash and carry. These cash and carry orders are purchased and collected instantly out of an Artist’s inventory at a Social," says CEO Brian Palmer. "This innovation makes managing Socials extraordinarily easy and effective for our Artists."

The Social Dashboard lists all the Artist’s Socials on one page, identifying the host, event name, address and time. For each Social, the Artist can take a range of actions. These include sending out invitations, managing orders, closing the Social and calculating and collecting host rewards.

"An important feature of the Social Dashboard is that it supports virtual Socials," says COO Joe Ochoa. "This means we can sell products to customers who cannot attend an event as well as those who do, and the host gets the credit." In addition to traditional ordering at the Social itself, Artists can enter an order from an invited guest who purchases the jewelry out of their inventory.

South Hill Designs Leads In Growth By Using Technology

Press Release | 5/9/2013

Two independent websites that track public interest in MLM and party plan companies have ranked South Hill Designs in first place over the past six months, with an increase during this period of more than 1,000%.

CEO Brian Palmer attributes the company’s rapid growth to its commitment to innovation and the strategic use of technology. Palmer said: “COO Joe Ochoa and I both come from technology backgrounds and we are using this experience to streamline every aspect of South Hill’s operations.”

A key focus has been the use of advanced software to manage the supply chain, ensuring that customers are not troubled by major product shortages or waiting times.

The same philosophy has been applied to outward-facing functions. For example, the company recently launched an online tool called “Start a Social”. This enables independent distributors (known as “Artists”) to quickly set up each new South Hill Designs social event. All the transactions for the social are logged online, which saves time managing inventory and bookkeeping. A significant feature is the ability of the hostess to access the system with her own password and calculate all the free gifts and rewards she has earned.

“Within days of launching 'Start a Social', our Artists have reported how flawlessly the system works,” Ochoa said. “They find that hostesses are motivated by the ease of seeing their rewards the moment the social is over.”

Another innovation from South Hill Designs is the introduction of weekly commission payments. In the party-plan industry at large, it can take a month or more to pay distributors following a home event. By leveraging their innovative technology platform, South Hill Designs can instantly load money onto the Artist’s own company-branded debit card.

Director of Sales, Amy Faircloth said: “We want our Artists to experience a direct connection between their efforts and their rewards. So rapid payment of commissions is a must. With weekly payments we can show our Artists how much we appreciate their commitment. ”

The company’s innovations have caught the attention of Mike Sheffield, founder and CEO of the Sheffield Group, which is recognized as the leading consulting organization in the direct sales industry. “In this business, you want your distributors to spend as much time as possible face-to-face with their customers — and as little time as necessary doing paperwork or struggling with inventory. Technology can achieve that, but only with robust and easy-to-use systems. South Hill Designs is a model case study. I’ve rarely seen the application of technology deliver such immediate results in growing distributors, customers and sales.”

Sheffield added: “Other players in the industry should look at South Hill Designs and learn.”

South Hill Designs In Sight of Industry Leadership

Press Release | 4/4/2013

Operating in all 50 states and Puerto Rico, the company has surpassed the 1,000 mark in active distributors (known as “Artists”) and has just celebrated its 10,000th product sale. All this in five weeks since official launch.

CEO Brian Palmer attributes the rapid growth of South Hill Designs to four factors: “We have a simple product concept that wins instant customer acceptance; we have a compensation plan that generously rewards profitable activity; we are passionate about constant innovation; and most importantly, we have exceptional customer support.”

South Hill Designs produces lockets, chains, charms and droplets that women can “mix and match” to create one-of-a-kind jewelry pieces. Customers can then wear jewelry that celebrates their personal loyalties, hobbies and loved ones.

To support the theme of innovation, Palmer cites a constant outpouring of additions to the company’s jewelry catalog. New charms released in the past week include a coffee cup, roller-skate, sunglasses, guitar, individual gold letters and numbers, and the word “FAITH.”

“The wider our product choices, the more creative our customers can be as they assemble their personal jewelry pieces,” explains Director of Design, Tamara Ochoa. “For example, we’ve just launched a new concept we call ‘Screens’. These are stencil-like pieces that show the fabric you are wearing through the cutout shape. We’re also getting lots of attention for our new Rose Gold Mini locket.”

South Hill Designs continues to capture the attention of the online world through their growing presence in social media. Meanwhile, says Palmer, “The core of our business remains the same: fun social events where friends can gather to share their stories, laugh together, and create the jewelry that best expresses who they are.”

South Hill Designs Press Release

South Hill Designs | 2/1/2013

South Hill Designs, a company that enables customers to create their own jewelry, opened for business in October 2012. In the past two months alone, South Hill Designs has grown by over 400% — both in product sales and recruitment of independent distributors.

South Hill Designs, Scottsdale, AZ Scottsdale, Arizona (PRWEB) 16th January 2013. South Hill Designs was started by a small group of entrepreneurs at the end of 2012. The company enables women to express themselves creatively through personalized jewelry. Selecting from a wide range of lockets, charms, coins, chains and droplets, customers can show their affiliations, enthusiasms and personal loyalties in jewelry they create themselves.

The jewelry is marketed by independent distributors, known as Artists, at hosted parties. The parties themselves provide the ideal venue for getting together and creating jewelry.

“We knew our customers would love this product,” says CEO Brian Palmer. “But we didn’t expect to grow 400% in our second and third months. The response has way exceeded our best projections.”

Beginning in Scottsdale, Arizona, the young company has fanned out across the United States. Within its first 90 days, it has established a network of enthusiastic distributors in no less than 45 states.

“I think what people love is the simplicity and beauty of telling their story through jewelry,” said, South Hill Designs Co-Founder & Creative Director, Tamara Ochoa. “Customers select charms and coins and slip them into a chosen locket, which they then attach to a selected chain. It can be something fun, like a passion for lipstick, or something very emotional, like supporting a loved one in the armed forces. What matters is the resulting jewelry is uniquely theirs.”

South Hill Designs’ community of Independent Artists is growing exponentially week by week. They report that the product is easy to sell, because customers at South Hill Designs parties become so absorbed in selecting the elements they need to tell their story. Artists are compensated both for selling directly, and for the efforts of other Artists they recruit and train.

COO Joe Ochoa says: “One secret to our growth is a commitment to innovation. Even though we’ve just begun, we are continually adding new products for our Artists to offer customers. At the same time, we are regularly providing new sales tools and training to help them succeed.”

The company insists that despite this early success, it is still technically in “Pre-Launch” mode. Full launch of South Hill Designs is slated for late February 2013.