Morinda Bioactives News

Morinda Bioactives to Participate in Huntsman World Senior Games

Press Release | 10/4/2012

As a symbol of what seniors can achieve, this year’s torch runner is none other than 69 year-old, Ultra Long Distance Runner, Stan Cottrell. An extraordinary athlete, Stan Cottrell has now run over 200,000 miles–that’s over eight times around the world. He’s received over 400 awards, has received commendations from four presidents, and has had ten Senate and House Resolutions passed in his honor. He even set a Guinness World Record for running across the United States (3,103 miles) in just 48 days! That’s an average of 66 miles per day!

Mr. Kyle Case, CEO for The Games, stated, “We think Stan Cottrell is the ideal role model who portrays our philosophy of building lasting friendships and living healthy lifestyles via sporting activities. He carries a compelling message regarding the impact of each person’s life, and the unique victory each one has to give to the world.”

Stan Cottrell is an international icon. He also believes in Morinda Bioactive products. He started drinking Morinda Bioactive beverages a year ago and says that it gives him the same energy he had when running at age 35. He drinks Thrive Adaptogenics Max and can’t believe the difference he feels in terms of his endurance and recovery.

Thrive Adaptogenics Max is also an international icon. Recently in a world-wide competition, Max won an International Stevie Award for the Best New Product of the Year – in the Consumer Products category. It only seems fitting that these two international icons should be sharing the stage together at the upcoming Huntsman World Senior Games.

Morinda Bioactives Wins Bronze Stevie Award

Press Release | 8/21/2012

The International Business Awards are the world's premier business awards program. All individuals and organizations worldwide are eligible to submit nominations. The 2012 IBAs received more than 3,200 entries from over 50 nations and territories–from organizations of all sizes, and in virtually every industry. Morinda Bioactives won the Best New Product or Service of the Year - Consumer Products category, for their Thrive Adaptogenics Max.

Of all of the Thrive Adaptogenics products, Max offers the highest level of iridoids from the widest range of sources. It's this proprietary blend of noni, blueberry, olive, and cornelian cherry that makes Max the most powerful adaptogenic supplement on the market today. John Wadsworth, president of Morinda Bioactives, stated, "We are extremely pleased to have won such a prestigious award from the international business community."

Stevie Award winners were selected by more than 300 executives worldwide who participated in the judging process.

"Entries to the IBAs grew substantially this year," said Michael Gallagher, president and founder of the Stevie Awards. "Despite slow economic conditions in much of the world, the quality of nominations was outstanding, demonstrating that there are many companies that are innovating and growing regardless. We're looking forward to celebrating this year's Stevie winners at our gala event in Seoul, Korea, on October 15th."

Details about The International Business Awards and the complete list of Stevie Award winners are available at www.StevieAwards.com/IBA.

Morinda Bioactives to Host Third Annual Iridoid Research Symposium

Press Release | 7/25/2012

Recap of the Second International Iridoid Research Symposium In 2011, the speakers and their topics included:

Brett West (United States) "Iridoid Metabolism and Activity" Dr. Biswanath Dinda (India) "Structural Classifications of Iridoids and their Impact on Major Pharmaceutical Efficacies" Dr. Il-Moo Chang (Korea) "Study on the Potential Anti-cancer Activities of Iridoids through the Down Regulation of Constitutive STAT3 Activation in Human Prostate Carcinoma DU145 Cells" Dr. Simla Basar (Germany)

"Occurrence of Iridoids in Noni Fruits and their Fate in the Body. Part 1 - Chemistry" Prof. Dr. Johannes Westendorf (Germany)

"Occurrence of Iridoids in Noni Fruits and their Fate in the Body. Part 2 - Biology" Fumiyuki Isami (Japan) "Biotopical Effects of Morinda citrifolia Iridoids" Akemi Uwaya (Japan) "Effects of Morinda citrifolia Extract and its Constituents / Iridoids on Blood Fluidity" Dr. Shixin Deng (China) "DAA effect on sodium channel inhibition and COX-2 inhibition in vitro" Dr. Zsolt Petendi (Hungary) "Iridoids - A Pharmacist's Prospective"

The conference brought over 250 scientists, academics, and organizations together from all over the world via live webinar broadcast to share what is being discovered about the functions of iridoids in plants and animals. The conference is currently posted on the Morinda Bioactive website. To view the presentations go to: http://gononi.com/united_states/english/link/training/recorded?id=386431

Registration for this year's symposium is available at: http://iirs.eventbrite.com/

Morinda Bioactives Releases New Thrive Adaptogenics Max

Press Release | 5/17/2012

“This global release created the most successful product launch in company history–even more successful than the launch of original Tahitian Noni® Juice in 1996”, stated John Wadsworth, president of Morinda Bioactives. “There is a world-wide demand for real, scientifically validated, bioactive solutions to today's health concerns, and this new bioactive beverage seems to have fueled that demand”.

Yet completing such a task was not easy. “It took over two years to get ready to launch Max on a global basis,” remarked Wadsworth. “Just getting the product registered and approved in 45 countries was monumental. The fact that it was actually sitting in warehouses in those countries when we announced it at ILC was unprecedented. This is the first time in our history that we have accomplished such a launch.”

Of all of the Thrive Adaptogenics products, Max offers the highest level of iridoids from the widest range of sources. It’s this proprietary blend of noni, blueberry, olive, and cornelian cherry that makes Max the most powerful adaptogenic supplement on the market today. Wadsworth, stated, “If we knew in 1996 what we know now, we would have launched the company with this as our flagship product.”

Max dramatically improves health and protects against many of today’s biggest health concerns. These bioactives are scientifically proven to work in harmony with the natural chemistry of the body, helping to balance key chemicals that support the healthy function of physiological systems.*

The bioactives in Max help:*

•Protect against premature aging •Promote healthy angiogenesis1 •Support circulatory health •Maintain healthy cholesterol levels already within the normal range •Support healthy inflammatory response •Optimize the immune system •Fight free radicals •Enhance healthy brain function2 •Boost endurance and sustain energy

1Initial research suggests that Max may promote healthy angiogenesis by reducing intracellular oxidative stress 2Initial research suggests that the bioactives in Max may sustain healthy cognitive function by increasing antioxidant activity in the brain

Thrive Adaptogenics uses the power of natural bioactives to deliver a remarkable range of health benefits—without unwanted side effects.

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

Morinda Bioactives Recaps Successful International Leadership Conference

Press Release | 5/16/2012

PROVO, UT May 16, 2012 -- Morinda Bioactives (formally Tahitian Noni International) held their 2012 International Leadership Conference from April 18 – 21 at the Salt Palace in Salt Lake City, Utah. Nearly 6,000 Independent Product Consultants from around the world came to participate in the event, bringing to Utah literally millions of dollars in travel, food, and convention revenue. At the conference, many announcements were made; including the unveiling of Morinda Bioactives as the new company name, the changing of the Bioactive Beverage line to Thrive Adaptogenics, the release of new products, including Thrive Adaptogenics Max and Shield Biomedicals, and the announcement that the 2013 International Leadership Conference would be held next year in Hawaii.

Attendees to the conference came to Salt Lake City from 53 different countries around the world. The conference was translated simultaneously into 12 different languages for the international attendees, including: Chinese, Dutch, German, Indonesian, Japanese, Korean, Norwegian, Polish, Russian, Ukrainian, Serbian, Spanish, and Vietnamese. IPCs earned travel and hotel awards for hitting business goals throughout the year, and so some were able to attend the event for free.

Major Announcements Include:

Name Change to Morinda Bioactives The announcement is official. Tahitian Noni International is now Morinda Bioactives. “We are committed to building a company that will last for generations,” said John Wadsworth. “Our scientific research has allowed us to expand our vision, and helps us to evolve and innovate. This commitment allows us to embrace new discoveries and is what’s leading us to change our company name to better reflect and encompass who we are.”

New Thrive Adaptogenics Line The Thrive Adaptogenics line was introduced to ILC attendees. Previously known as Tahitian Noni® Bioactive Beverages the Thrive Adaptogenics line now includes two new powerful beverages–Max and Max Concentrate.

Thrive Adaptogenics Max and Max Concentrate John Wadsworth, president of Morinda Bioactives, stated, “If we knew in 1996 what we know now, we would have launched the company with this as our flagship product.” Max dramatically improves health and protects against many of today’s biggest health concerns. These bioactives are scientifically proven to work in harmony with the natural chemistry of the body, helping to balance key chemicals that support the healthy function of physiological systems.*

Shield Biomedicals Shield Biomedicals is an innovative line of home health products that includes Shield Biomedicals Healing Ointment and Shield Biomedicals Healing Spray. These products combine proven over-the-counter active ingredients with exclusive blends of bioactives to provide a higher level of instant wound protection and care. This unique blend of phytonutrients nourishes and protects the skin while proven over the counter (OTC) ingredients begin working immediately to help prevent infection and temporarily relieve pain while promoting the healing of minor cuts, scrapes, and burns.

ILC 2013 – Hawaii John Wadsworth, president of Morinda Bioactives, also announced that next year, the 2013 International Leadership Conference will be held in Hawaii. Those at the 2012 ILC had the opportunity to register first at a discounted rate.

Morinda Bioactives Releases New Shield Biomedical Product Line

Press Release | 5/10/2012

Shield Biomedicals Healing Ointment This unique blend of phytonutrients nourishes and protects the skin while proven Over the Counter (OTC) ingredients begin working immediately to help prevent infection and temporarily relieve pain while promoting the healing of minor cuts, scrapes, and burns.

Contains bacitracin, a highly effective antibiotic that fights infection. Using a single-source antibiotic reduces the risk of allergic reactions from multiple antibiotic sources

Features pramoxine HCl for proven pain relief that works on contact to provide immediate relief

Nourishes and soothes the skin with noni leaf extract, noni seed oil, calendula flower extract, and safflower seed oil

Formulated with liposomes to improve vitamin A, C, and E nutrient absorption

Moisturizes the skin with an all-natural base derived from the castor plant

Shield Biomedicals Healing Spray Ideal for cuts, scrapes, and burns too tender to touch; this powerful antiseptic spray combines a fast-acting analgesic to immediately help relieve pain with a potent bioactive blend to soothe the skin.

Helps prevent infection with benzalkonium Cl, a fast-acting topical antiseptic

Features pramoxine HCl, a proven pain reliever that works on contact to provide immediate relief

Soothes and nurtures the skin with noni leaf juice, calendula flower extract, and aloe vera

Formulated with liposomes to improve vitamin A, C, and E nutrient absorption

Convenient on-the-go spray bottle

Morinda Bioactives Announces New Fit Joint Supplement

Press Release | 5/9/2012

Other key benefits of Fit Joint are that it helps:

-- Promote the natural process of cartilage and collagen regeneration*

-- Support joint mobility, cushioning, and flexibility*

-- Relieve minor joint pain associated with wear and tear on the joints*

The other supplements include Fit Heart, Fit Artery, Fit Eye, Fit Bone, Fit Menopause, and Fit Prostate. Each product has been specially formulated to address specific needs and has been formulated to complement the rest of the Fit Body Composition System.

The Fit Body Composition System takes a new, innovative approach to fat loss. It combines natural, powerful bioactive-based products with sensible nutrition and exercise to help you achieve ideal body composition so you can look and feel great. The Fit Body Composition System focuses on building lean muscle to increase your body's ability to burn fat.*

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

Morinda Bioactives Announces New Fit Eye Supplement

Press Release | 5/8/2012

The other key bioactives in Fit Eye are astaxanthin, zeaxanthin, vitamins C and E, zinc and noni. This exceptional blend of bioactives helps to:

•Support vision, focus, and clarity* •Protect the eye against free-radical damage* •Promote a healthy macula, lens, retina, cornea, iris, and pupil* •Protect eyes from blue light emitted by computer and television screens*

The other supplements include Fit Heart, Fit Artery, Fit Joint, Fit Bone, Fit Menopause, and Fit Prostate. Each product has been specially formulated to address specific needs and have been formulated to complement the rest of the Fit Body Composition System.

The Fit Body Composition System takes a new, innovative approach to fat loss. It combines natural, powerful bioactive-based products with sensible nutrition and exercise to help you achieve ideal body composition so you can look and feel great. The Fit Body Composition System focuses on building lean muscle to increase your body's ability to burn fat.*

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

Morinda Bioactives Announces New Fit Menopause Supplement

Press Release | 5/4/2012

Other key bioactives in Fit Menopause are isoflavones, black cohosh and noni. This unique blend of bioactives helps to:

Safely reduce symptoms associated with menopause* Diminish irritability and mood swings* Reduce hot flashes and night sweats*

The other supplements include Fit Artery, Fit Eye, Fit Heart, Fit Joint, Fit Bone and Fit Prostate. Each product has been specially formulated to address specific needs and have been formulated to complement the rest of the Fit Body Composition System.

The Fit Body Composition System takes a new, innovative approach to fat loss. It combines natural, powerful bioactive-based products with sensible nutrition and exercise to help you achieve ideal body composition so you can look and feel great. The Fit Body Composition System focuses on building lean muscle to increase your body’s ability to burn fat.*

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

Morinda Bioactives Announces New Fit Prostate Supplement

Press Release | 5/3/2012

The key bioactives in Fit Prostate are saw palmetto, lycopene, Vitamin E, zinc, selenium and noni. This blend of bioactives helps to:

Support overall prostate health* Promote proper urinary function* Maintain normal urine flow* Promote a restful night's sleep without interruption*

The other supplements include Fit Artery, Fit Eye, Fit Heart, Fit Joint, Fit Menopause and Fit Bone. Each product has been specially formulated to address specific needs and have been formulated to complement the rest of the Fit Body Composition System.

The Fit Body Composition System takes a new, innovative approach to fat loss. It combines natural, powerful bioactive-based products with sensible nutrition and exercise to help you achieve ideal body composition so you can look and feel great. The Fit Body Composition System focuses on building lean muscle to increase your body’s ability to burn fat.*

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

Morinda Bioactives Announces New Fit Bone Supplement

Press Release | 5/2/2012

The key bioactives in Fit Bone are calcium, vitamin D, vitamin K2, magnesium and noni. This distinct blend of bioactives helps to:

• Reduce the risk of osteoporosis† • Maintain and promote healthy bone growth* • Support strong bones and teeth* • Improve bone marrow strength and activity*

The other supplements include Fit Artery, Fit Eye, Fit Heart, Fit Joint, Fit Menopause and Fit Prostate. Each product has been specially formulated to address specific needs and have been formulated to complement the rest of the Fit Body Composition System.

The Fit Body Composition System takes a new, innovative approach to fat loss. It combines natural, powerful bioactive-based products with sensible nutrition and exercise to help you achieve ideal body composition so you can look and feel great. The Fit Body Composition System focuses on building lean muscle to increase your body’s ability to burn fat.*

†Adequate calcium and vitamin D throughout life, along with physical activity, may reduce the risk of osteoporosis in later life.

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

Morinda Bioactives Begins Shipping New Fit Artery Supplement

Press Release | 4/27/2012

The other key bioactives in Fit Artery include EPA, DHA, gamma linoleic acid, and noni. Also, the omega-3 fatty acids from the fish oil in Fit Artery are mercury-filtered and safe for pregnant and lactating women. This powerful combination of bioactives helps support artery health by:

• Helps maintain healthy triglyceride levels* • May lower risk of coronary artery disease† • Helps improve overall cardiovascular health*

The other supplements include Fit Bone, Fit Eye, Fit Heart, Fit Joint, Fit Menopause and Fit Prostate. Each product has been specially formulated to address specific needs and have been formulated to complement the rest of the Fit Body Composition System.

The Fit Body Composition System takes a new, innovative approach to fat loss. It combines natural, powerful bioactive-based products with sensible nutrition and exercise to help you achieve ideal body composition so you can look and feel great. The Fit Body Composition System focuses on building lean muscle to increase your body’s ability to burn fat.*

†Supportive but not conclusive research shows that consumption of EPA and DHA omega-3 fatty acids may reduce the risk of coronary heart disease. Fit Artery contains 330 mg EPA, 170 mg DHA and 1 g fat per daily serving.

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

Morinda Bioactives Announces New Fit Heart Supplement

Press Release | 4/26/2012

This powerful blend of bioactives helps to:

• Lower cholesterol† • Promote healthy circulation* • Support overall heart health*

The other supplements recently released include Fit Artery, Fit Bone, Fit Eye, Fit Joint, Fit Menopause and Fit Prostate. Each product has been specially formulated to address specific needs and have been formulated to complement the rest of the Fit Body Composition System.

The Fit Body Composition System takes a new, innovative approach to fat loss. It combines natural, powerful bioactive-based products with sensible nutrition and exercise to help you achieve ideal body composition so you can look and feel great. Fit focuses on building lean muscle to increase your body’s ability to burn fat.*

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

†Dietary supplements containing at least 500 mg of esterified phytosterols taken with meals as part of a healthy diet low in Saturated fat and cholesterol, may reduce the risk of heart disease by lowering blood cholesterol. Fit Heart contains 500 mg of phytosterols per daily serving.

Tahitian Noni International Is Now Morinda Bioactives

Press Release | 4/20/2012

PROVO, UT April 18, 2012 -- Tahitian Noni International announced in January that they would be accelerating the pace of innovation and greatly expanding their business focus in 2012 and would be changing their name to Morinda Bioactives (Morinda) at their International Leadership Conference in April. The announcement is official. Tahitian Noni International is now Morinda Bioactives.

“From the beginning, we’ve been more than just a noni company,” stated John Wadsworth, president of Tahitian Noni International. “Noni is a bioactives powerhouse, with 14 unique iridoids that offer an astonishing range of health benefits. We couldn’t have picked a more powerful medicinal plant to build a company around. We’ve always been a bioactives company. The new name stays true to our noni roots (since Morinda citrifolia is the scientific name for noni), while broad enough to capture the new bioactives vision. The name Morinda symbolizes everything that this company represents–past, present, and future.”

The company is positioning itself to take advantage of greater opportunities for their IPCs. The bioactive platform will include bioactive products from multiple sources, not just noni. “It is all part of a strategic effort to better achieve our original vision, mission, and goals–to enable us to transform more lives than ever before,” continued Wadsworth. “What is changing is the scope of our mission, as well as our ability to affect lives–thus allowing us to reach larger markets in a credible way.”

John Wadsworth concluded by saying, “We are committed to building a company that will last for generations. Our scientific research has allowed us to expand our vision, and helps us to evolve and innovate. This commitment allows us to embrace new discoveries and is what’s leading us to change our company name to better reflect and encompass who we are.”

Morinda Bioactives Releases New Thrive Adaptogenics

Npros.com | 4/20/2012

PROVO, UT April 20, 2012 -- Morinda Bioactives (formerly Tahitian Noni International) released a new line of products called Thrive Adaptogenics at their 2012 International Leadership Conference Salt Lake City, Utah. The Thrive Adaptogenics line was previously known as Tahitian Noni Bioactive Beverages but now also includes two new additions -- Thrive Adaptogenics Max and Max Concentrate.

Thrive Adaptogenics uses the power of natural bioactives to deliver a remarkable range of health benefits—without unwanted side effects. These bioactives are sourced naturally from potent, validated medicinal plants. They are never isolated, modified, or synthesized.

Iridoids are powerful phytochemicals produced by plants as a defense against infection, disease, and other threats. When consumed, they offer similar benefits to people. Researchers have published thousands of papers on the health benefits of Iridoids. Visit pubmed.gov and search “Iridoids” for more information.

That’s not all. Not only are the iridoids in Thrive Adaptogenics healthy, they’re also remarkably stable. Their chemical structure is inherently strong, which means they retain their health benefits even when exposed to heat and light and when stored over long periods of time. All Thrive Adaptogenics supplements are guaranteed to maintain potency for a minimum of two years in an unopened bottle.